Content Marketing Manager in Blue Bell, PA
Unisys
Job Description
About the Role
Unisys is a world leader in information technology and services. Our innovations help make organizations around the globe more productive and secure. We are seeking a highly creative Content Marketer to join our marketing team. In this position, you will plan and create traditional and digital marketing assets and work with other teams to develop campaign content. Our ideal candidate is highly organized with good project management and communication skills, is a self-starter who works independently and collaboratively, has an aptitude for understanding and communicating about technical subject matter, and has demonstrated experience writing and editing marketing content.
Key Responsibilities
- Serve as a liaison with other teams to brainstorm strategy and manage and execute content marketing projects.
- Work with our solution and digital marketing teams to plan, manage and execute lead generation campaigns, enhance and implement our social media and website strategy, and create content that can easily be amplified by our sales teams.
- Write and oversee the creation and visual appeal of marketing content including thought leadership, blog posts, solution briefs, brochures, demand gen advertisements, event signage, videos, webinars, podcasts, infographics and more.
- Review, revise, and refine marketing content for clarity, grammar, and punctuation.
- Ensure uniformity in voice, style and tone by applying Unisys brand and content style guidelines.
- Verify facts, figures, and technical details to maintain the integrity of the content.
- Address inconsistencies or discrepancies to ensure optimal quality before content goes live.
- Review performance analytics and make changes needed to sustain and enhance content performance.
- Help maintain an ongoing tally of the work produced by the content marketing team.
Requirements
- Bachelor's degree in marketing, media, journalism, or communications preferred.
- Minimum of 5 years experience in a content-marketing-related role preferred.
- Highly creative with outstanding written, verbal and interpersonal communication skills.
- Technology industry knowledge or aptitude.
- Skills and experience using platforms such as copy.ai, Canva, Lumen5, Turtl, Arcade and BrightTALK a plus.
- Able to use workflow software tools to manage project work and progress.
- Strong organizational, project, time management and interpersonal communication skills.
- Strong editing and writing experience.
- Willingness to come onsite 3 days a week in our Blue Bell office location.
Nice to Have
- Skills and experience using platforms such as copy.ai, Canva, Lumen5, Turtl, Arcade and BrightTALK.
- Technology industry knowledge or aptitude.
Qualifications
- Bachelor's degree in marketing, media, journalism, or communications (preferred).
- Minimum of 5 years experience in a content-marketing-related role (preferred).
Benefits & Perks
- Unlimited paid time off
- A 401(k) plan
- Comprehensive healthcare
- HSA matching
- Ongoing learning opportunities
- Support for work-life balance
Working at Unisys
Unisys offers an outstanding benefits package and is committed to supporting work-life balance and investing in your future success. We incorporate video interviews as a key part of our hiring process to provide a more engaging and convenient experience. We are an equal opportunity employer that considers all qualified applicants without regard to age, caste, citizenship, color, disability, family medical history, family status, ethnicity, gender, gender expression, gender identity, genetic information, marital status, national origin, parental status, pregnancy, race, religion, sex, sexual orientation, transgender status, veteran status or any other category protected by law.
Job Details
About Unisys
Website
unisys.com
Company Size
10000+ employees
Location
Blue Bell, PA
Industry
Computer Systems Design and Related Services
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