Paid Ads Specialist
Builder Designs
Job Description
About the Role
Builder Designs is a fast-paced digital marketing firm in the greater Kansas City area. Our inception stemmed from a friendship between a local builder and a self-taught computer nerd who was willing to build the website they needed. Over 15 years later, Builder Designs' motivated team has become a leader in the digital marketing space for builders across the country as experts in web design, SEO, marketing campaigns and the introduction of the game-changing proptech to help clients grow their business and sell more homes. Our goal has always been, and will always be, to solve problems for our builder (and beyond) partners. Whether we're building a custom website, developing a strategic marketing campaign, boosting search rankings to beat out competitors or building brand-new technology from scratch - we're doing it with the future of our partners and their customers in mind. We promise to establish a solid, trusting relationship with every partner to ensure they're set up for success in a constantly evolving industry.
Key Responsibilities
- Create and manage effective Facebook/Google ad campaigns, including audience targeting, ad copy, and creative development.
- Collaborate with designers and content creators to develop compelling ad creatives and messaging.
- Monitor and analyze campaign performance using Facebook Ads Manager, Google Ads Manager and other analytics tools.
- Optimize campaigns based on performance data to maximize ROI and meet key performance indicators (KPIs).
- Stay up-to-date with the latest trends and best practices in advertising and digital marketing.
- Provide regular reports and insights on campaign performance to clients.
- Provide support for other marketing initiatives as needed.
Requirements
- Bachelor's degree in Marketing, Communications, or related field preferred.
- Must be able to do basic copywriting based on approved campaign message framework.
- Must have general experience creating ad graphics and keep up with the latest trends.
- Desire to learn/try new things and collaborate with a team of creatives.
- Knowledge of Adobe Suite (Photoshop, Illustrator, InDesign) preferred.
- Excellent project management and organizational skills, including the proven ability to handle multiple complex projects simultaneously with multiple audiences.
- Strong proficiency in MAC & PC platforms for file manipulations (Microsoft Office Suite).
Nice to Have
- Content Strategy Experience
- Hubspot CRM Experience
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
Benefits & Perks
- Fully paid employee medical, dental and vision insurance
- 401k with company match
- Profit sharing plan
- Life insurance
- Hybrid work environment
- Casual office environment and attire
- Paid Holidays
- Paid time off
Working at Builder Designs
Builder Designs fosters a fast-paced, collaborative environment with a focus on innovation and growth. The company values building trust with partners, staying ahead of industry trends, and creating a workplace that encourages learning and teamwork.
Job Details
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About Builder Designs
Website
builderdesigns.com
Location
Olathe, KS
Industry
Roofing Contractors
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