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AMR Internal Engagement Strategist, Retail Engagement & Marketing

Apple

Cupertino, CA
Full Time
Senior
147k-275k
4 days ago

Job Description

About the Role

The Apple Retail Engagement & Marketing (REM) team defines, makes and delivers programs, campaigns, initiatives and experiences that help Apple Retail's customers and teams discover, be inspired by, learn about and go further with Apple's products and services, and does so in a manner that is true to our values. In this role, you will lead the development of commercially focused internal engagement strategies for AMR that inform, involve and inspire our Retail field teams to deliver excellent experiences for our teams and customers, and results for Apple.

Key Responsibilities

  • Create business briefs that reach our audience in innovative and effective ways, informed by both data and insights, with measurable goals and KPIs.
  • Understand commercial programs well to be able to build internal engagement strategies that effectively deliver on the business goal.
  • Connect with field teams to see the world through their eyes and understand team and leader needs, identify challenges, learn from local efforts, test ideas, implement solutions, and adapt for impact.
  • Manage complexity, leading multiple projects at once with a keen attention to detail, adapting to current conditions, and escalating risks.
  • Communicate clearly, openly, and effectively, distilling complex ideas into simple and compelling narratives to engage and influence stakeholders.

Requirements

  • 8-10+ years developing and presenting communication and learning plans focused on marketing, product launch, and employee program strategies within an advertising agency, marketing organization, or PR environment.
  • Collaborative, enjoy open dialogue with debate, and can navigate a large cross-functional organization, balancing stakeholders and priorities.
  • Act with integrity, are trusted and comfortable in tough situations, and are a role model and advocate for Apple values.
  • Enjoy a fast-paced environment that is constantly evolving, and have an ability to remain calm under pressure and tight deadlines.
  • Proven track record of handling complex/multi-faceted global projects.
  • Exceptional written and verbal communication skills.

Nice to Have

  • Proven ability to ‘look around corners' to understand business challenges and formulate effective communication strategies that support the audience needs and business goals.
  • Exceptional learning agility - ability to listen, learn, and apply insights during dynamic situations.
  • Strong executional abilities, able to go from strategy, to ensuring execution is on target and on brief.
  • Possess excellent writing skills that can deliver clear messages that motivate behavior change while meeting business goals.
  • Demonstrated passion for Retail, with experience on how to engage people in a human way at the scale of Apple.

Qualifications

  • Writing skills.
  • Senior level communication skills.

Benefits & Perks

  • Base pay range between $146,800 and $274,500, depending on skills, qualifications, experience, and location.
  • Opportunity to become an Apple shareholder through participation in Apple's discretionary employee stock programs.
  • Eligible for discretionary restricted stock unit awards and discounted Apple stock purchase.
  • Comprehensive medical and dental coverage.
  • Retirement benefits.
  • Range of discounted products and free services.
  • Reimbursement for educational expenses related to career advancement at Apple.
  • Potential for discretionary bonuses, commissions, and relocation assistance.

Working at Apple

At Apple, inclusion is a shared responsibility, and we work together to foster a culture where everyone belongs and is inspired to do their best work. The company values diversity, innovation, and environmental efforts, and promotes equal opportunity for all applicants regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other protected characteristics.

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Job Details

Posted AtAug 3, 2025
Job CategoryMarketing
Salary147k-275k
Job TypeFull Time
Work ModeOnsite
ExperienceSenior

Job Skills

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About Apple

Website

apple.com

Location

Cupertino, CA

Industry

Electronic Computer Manufacturing

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