Marketing Manager - Scottsdale Office

About the Role

Key Responsibilities

• Own and manage the annual and monthly marketing calendar across all BASIS Charter Schools, aligning campaigns with key enrollment milestones and organizational priorities.
• Manage and execute integrated marketing campaigns to support student recruitment, school openings, and organizational visibility.
• Coordinate timelines, deliverables, and approvals for integrated campaigns across digital, print, events, and social channels.
• Track and report on campaign progress, adjusting timelines and strategies as needed to optimize results.
• Manage content development for digital, print, video, and social media platforms.
• Maintain brand consistency across all marketing materials and communications.
• Support events, advertising, and PR efforts to promote BASIS Charter Schools.

Requirements

• Bachelor's degree in marketing, communications, business, or a related field.
• 5+ years of experience in marketing, with demonstrated success managing cross-functional projects and calendars.
• Proven ability to plan and oversee complex, multi-channel campaigns.
• Proficiency in project management tools (e.g., Asana, Jira, Trello) and calendar software.
• Exceptional organizational and time-management skills.
• Ability to manage multiple projects, meet deadlines, and adapt in a fast-paced environment.
• A passion for education and the mission of BASIS Charter Schools.

Nice to Have

• Experience in K-12 or charter school marketing.
• Familiarity with enrollment-driven campaigns or education admissions cycles.

Qualifications

• Bachelor's degree in marketing, communications, business, or a related field.
• 5+ years of experience in marketing.

Benefits & Perks

• Salary for this position is competitive and dependent on education and experience.
• BASIS Ed offers a comprehensive benefits package, including but not limited to:
• Employer paid medical and dental insurance.
• Vision insurance.
• PTO.
• Ability to add dependents.
• 401k with partial match that grows over time.
• Employee Assistance Program.
• Childcare Savings Opportunity (KinderCare tuition discount).