Marketing Manager

About the Role

Key Responsibilities

• Oversee all aspects of the Welcome Center's daily operations including sourcing and scheduling trades, managing budgets, ordering supplies, and coordinating technology and ongoing maintenance of the facility.
• Ensure the Welcome Center maintains brand standards.
• Manage schedules and coordinate weekend coverage for occasional weekend events.
• Ensure technology systems are maintained and utilized effectively; technology aptitude and tech skills are a must.
• Hire, train, and lead Welcome Center Community Representatives.
• Conduct ongoing training that supports the community brand and customer experience.
• Ensure all guest and homebuyer touchpoints reflect the community brand.
• Educate team members on brand values and mission to foster alignment.
• Communicate to emphasize community features and the active adult lifestyle.
• Coordinate across departments to ensure a seamless experience.
• Be solution-focused and have a sense of ownership for all inquiries.
• Provide regular updates to Sr. Marketing Manager, track visitor metrics, supply usage, and maintenance needs.
• Communicate trends and opportunities for improvement.
• Support marketing initiatives and community events.
• Work closely with sales and builder leadership.
• Provide support and clarity for evolving responsibilities between the Welcome Center and sales.
• Represent the Welcome Center at networking events.
• Assist with Realtor outreach and community engagement.

Requirements

• Bachelor's degree in Marketing, Communications, Hospitality, or related field preferred.
• Experience in homebuilding or real estate a plus.
• Ability to maintain a professional demeanor and appearance.
• Proficient in Microsoft Office, CRM systems, and other relevant technologies; technology aptitude and tech skills are a must.
• Detail-oriented with strong organizational skills and ability to multitask.
• Excellent communication and interpersonal abilities.
• Demonstrated ability to build rapport, navigate interpersonal situations with professionalism, and adapt communication styles to different audiences.
• Strong leadership and team management skills.
• 3+ years in customer service, hospitality, or real estate.
• Availability to work occasional weekends for events.

Nice to Have

• Experience in homebuilding or real estate.

Benefits & Perks

• Competitive compensation
• Excellent extended medical, dental and vision benefits beginning day 1
• 401(k) matching, vesting begins day 1
• Career development programs
• Charitable donation matching
• Paid Volunteer Hours
• Paid parental leave
• Family planning assistance including IVF, surrogacy and adoptions options
• Wellness and mental health resources
• Pet insurance offering