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Analyst, Marketing (Open to remote)

Penguin Random House

New York, NY
Full Time
Mid Level
67k-70k
about 1 month ago

Job Description

About the Role

The Data Marketing & Audience Operations team within the Consumer Marketing Department is seeking a highly motivated and detail-oriented Marketing Analyst. In this dynamic role, the analyst will work closely with email marketing and email operations teams to build campaign reporting, analyze audience and campaign performance, and monitor data attributes. The position involves strengthening data governance and taxonomy, highlighting audience activation, and identifying automation opportunities to drive impactful change in a data-focused environment.

Key Responsibilities

  • Creates, maintains, and evolves ad hoc and recurring reports using SQL and Power BI dashboards to deliver actionable insights to marketing stakeholders.
  • Assists with audience creation and related tasks within the Consumer Data Platform (CDP) and other proprietary marketing tools.
  • Supports email automation, audience activation, and campaign analysis initiatives to enhance marketing performance.
  • Pulls and analyzes metrics for divisional marketing programs and presents findings with various stakeholders.
  • Collaborates with the legal department and the broader Consumer Marketing team to ensure data compliance with digital privacy and security regulations.

Requirements

  • Minimum of 2 years of experience analyzing marketing campaigns and working with raw campaign data.
  • Experience using SQL to create data queries.
  • Familiarity with key email marketing campaign metrics (delivery rate, click rate, unsubscribe rate, etc.) and email marketing platforms (like Iterable, Mailchimp, etc.).
  • Familiarity with Power BI or similar reporting tools.
  • Strong organizational skills and excellent attention to detail.
  • Ability to multitask, meet deadlines, and manage multiple projects simultaneously.
  • Self-starter with the ability to work independently and collaboratively across multiple teams.
  • Quick to learn new technologies and marketing tools, with a problem-solving mindset and adaptability to address unexpected challenges.

Nice to Have

  • Experience with additional marketing automation tools.
  • Knowledge of digital privacy and security regulations.

Qualifications

  • Educational background is not explicitly specified, but at least 2 years of relevant experience is required.

Benefits & Perks

  • Full-time employees are eligible for comprehensive benefits including Medical/Prescription drug insurance, Dental, Vision, Health Care/Dependent Care Flexible Spending Account, Health Savings Account, Pre-Tax and Roth 401(k), Short and Long-Term Disability Insurance, Life/AD&D Insurance, Commuter Benefits, Student Loan Repayment Program, Educational Assistance & generous paid time off.
  • Salary range for this position is $66,500 - $70,000, with eligibility for an annual profit award or bonus based on results.

Working at Penguin Random House

Penguin Random House is committed to quality, excellence in execution, and innovation throughout the publishing process. The company values a vibrant and diverse international community of nearly 300 publishing brands, emphasizing talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.

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Job Details

Posted AtAug 18, 2025
Salary67k-70k
Job TypeFull Time
Work ModeRemote
ExperienceMid Level

Job Skills

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About Penguin Random House

Website

theparent-teacherstore.com

Location

New York, NY

Industry

Educational Support Services

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