Anthropologie Digital Analyst

Urban Outfitters

Philadelphia, PA

Full Time

Mid Level

12 days ago

Job Description

About the Role

Anthropologie is seeking a curious, detail-oriented Digital Analyst to join our Analytics team. The role involves driving digital strategy through data analysis, collaborating with various teams to optimize the website and app, and supporting fact-based, data-driven decision making within the Anthro Group family of brands. The position requires proficiency in SQL and involves working with large datasets to extract actionable insights, contributing to the larger Marketing organization within Anthropologie.

Key Responsibilities

Analyze browser behavior and purchase patterns across our site and app to understand customer mindset, identify patterns and friction points, and provide actionable recommendations
Partner frequently with creative, web content, and merchandising teams at Anthropologie to collaborate on site strategy, as well as digital analytics groups URBN-wide to share learnings and best practices
Turn quantitative insights into qualitative recommendations and distill data down to actionable opportunities through clear delivery and communication skills
Develop, distribute, and maintain automated reporting powered by SQL
Assist in QA of onsite tagging and lead communication to flag and resolve issues

Requirements

Bachelor's degree in Marketing, Economics, Statistics, Data Science, or a related field
A minimum of 2 years analyzing data and translating insights into stories with actionable recommendations, preferably in retail or ecommerce environment
A minimum of 2-3 years utilizing SQL to execute complex queries in a database environment
Experience working with relational databases and cloud-based data platforms, particularly Snowflake, to query, analyze, and interpret large datasets for actionable insights
Familiarity with Google Analytics 4 (GA4), including navigating the interface, building custom reports, and interpreting user behavior data
Additional proven experience with tools for data visualizations, such as Qlik, Looker Studio, or Tableau
Strong analytical capabilities, logical thought processes, and great curiosity to uncover opportunities and solve problems
Exceptional attention to detail and strong ability to juggle multiple priorities at once
Collaborative personality with the ability to also work independently
Ability to thrive in a fast-paced, results-oriented organization

Nice to Have

Experience in retail or ecommerce environment
Experience with cloud-based data platforms beyond Snowflake

Qualifications

Bachelor's degree in Marketing, Economics, Statistics, Data Science, or a related field

Benefits & Perks

Medical, dental, and vision insurance
Paid time off (PTO)
Generous employee discounts
Retirement savings options
Additional benefits as detailed at www.urbn.com/work-with-us/benefits

Working at Urban Outfitters

URBN celebrates diversity and is committed to creating an inclusive environment for all employees. The company fosters a safe, fair, and respectful work environment and offers anti-harassment training to managers and employees.

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