Associate Brand Manager, Yankee Candle

Newell Brands

Norwalk, CT

Full Time

Mid Level

102k-125k

about 1 month ago

Job Description

About the Role

The Associate Brand Manager position on Yankee Candle will focus on business results delivery in year and building for the next year within a specified Region. There will be a strong focus on base business management, optimizing in year plans to deliver financial metrics and supporting new products launching in year. The role involves partnering closely with the global brand marketing team and working across various business units to drive profitable sales for Yankee Candle. The company, Newell Brands, is a leading global consumer products organization with a portfolio of iconic brands and a high-performance culture guided by core values such as Integrity, Teamwork, Passion for Winning, Ownership & Leadership.

Key Responsibilities

Help build annual brand marketing and business plan.
Deliver monthly brand reports on time and with satisfactory commentary.
Build and manage a forecasting model.
Help the team deliver demand forecasts within the acceptable error range.
Uncover growth opportunities through analytics.
Support activation of local advertising campaigns adapted from global creative assets.
Support PR and brand communication plans.
Partner with sales and customer planning to prepare presentations for key customers and ensure readiness for joint business planning.
Connect and understand multiple data sources and utilize them to drive business improvement recommendations.
Monitor and analyze brand performance metrics, competitive activities, market trends, and consumer feedback to assess the effectiveness of innovation, promotions, and other brand initiatives.

Requirements

At least 2 years of prior relevant experience.
Understanding of brand management and innovation.
Ability to analyze business performance and provide actionable recommendations.
Experience with forecasting and demand planning.
Strong communication skills for delivering reports and presentations.
Ability to work cross-functionally with sales, marketing, finance, and other teams.

Qualifications

Experience in brand management or related field.
Knowledge of consumer goods industry.

Working at Newell Brands

Newell Brands is a high-performance company driven by curiosity, innovation, and core values such as Integrity, Teamwork, Passion for Winning, Ownership & Leadership. The organization emphasizes a consumer and brand first approach to winning in the marketplace.

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