Senior Director, Oncology Marketing - US Skin Lead

About the Role

Key Responsibilities

• Developing the marketing strategy for the NMSC indication in the US and leading the team to ensure alignment of activities with US NMSC strategy and objectives.
• Leading development of strategy, tactics, and budget for the indication, ensuring alignment with Global Skin Strategy.
• Working in close collaboration with Clinical, Medical Affairs, and Field Medical to ensure strategic alignment.
• Serving as strategic lead for all US promotional materials, aligning with Global NMSC leadership content.
• Directing US brand planning for NMSC, identifying and prioritizing business opportunities.
• Working with Insights and Data Analytics teams to assess promotional effectiveness, brand performance, market dynamics, and competitive actions.
• Providing business assumptions and inputs for brand performance forecasting.
• Leading multi-channel marketing strategy, including digital, media, remote/tele-detailing, and educational resources.
• Developing and managing relationships with physician experts and attending key congresses.
• Providing direction for the US Field Teams' Plan of Action and training plans.
• Serving as a key US Skin point of contact and fostering strong collaborative relationships across cross-functional teams.

Requirements

• Bachelor's degree.
• 10-15+ years of progressive experience in pharmaceutical marketing, brand strategy, and execution, with oncology experience preferred and NMSC experience a plus.
• Experience hiring and managing large teams (4+ members), with emphasis on people development and building trust.
• Experience in developing long-range brand plans, budgets, and forecasts in the pharmaceutical/biotech industry.
• Strong marketing technical skills from strategy to tactical execution, including launching new markets and balancing growth of existing indications.
• Prior experience in personal and non-personal (digital/omnichannel) marketing within the pharmaceutical industry.
• Working understanding of media planning and buying.
• Expertise in managing agencies and suppliers.
• Strong analytical skills for tracking and communicating metrics.
• Ability to communicate engagement levels and project results to management and cross-functional partners.
• Strong project and process skills with attention to detail.
• Ability to work effectively in complex, rapidly changing environments, demonstrating initiative and creativity.
• Proactive with the ability to prioritize and manage through ambiguity.
• Good interpersonal skills internally and externally.
• Willingness to travel 25-30%, including weekends as needed.

Nice to Have

• Solid understanding of oncology provider treatment environment and economics across various healthcare settings.
• Prior pharmaceutical sales experience.

Qualifications

• Bachelor's degree.

Benefits & Perks

• Comprehensive benefits including health and wellness programs, fitness centers, equity awards, annual bonuses, and paid time off (depending on location).