Associate Director, Patient Experience and Access Marketing

About the Role

Key Responsibilities

• Assist in the execution of MPS marketing strategy and ensure alignment with commercial and brand objectives.
• Lead the creation and implementation of tactical assets including digital, print, and email materials to support patient access and engagement.
• Work closely with the Madrigal Patient Support, Access and Reimbursement team, Brand Marketing, Training, Legal, Compliance, Market Access, and Sales to develop compliant and effective messaging for both HCP and patient audiences.
• Partner with commercial teams to identify access challenges and develop materials to educate stakeholders on available MPS resources.
• Manage development and submission of promotional and educational materials through the promotional review committee (PRC) process.
• Assist in communicating patient access initiatives and updates across the organization to drive internal understanding and adoption.
• Support vendor and agency relationships to ensure timely and high-quality delivery of marketing assets.
• Assist in the execution of market research activities to uncover insights that inform marketing strategies and campaign effectiveness.
• Contribute to planning and logistics for internal and external meetings, conferences, and training sessions related to MPS.
• Actively participate in creating a high-performance team culture grounded in accountability, collaboration, and continuous improvement.

Requirements

• Bachelor's degree required (BA or BS); concentration in Marketing, Business, Life Sciences, or a related field.
• 8-10 years of pharmaceutical industry or related experience, preferably with a specialty product.
• 5+ years in pharmaceutical marketing (in-house or agency).
• Familiarity with patient support programs.
• Strong project management skills; able to manage multiple priorities and deadlines.
• Excellent interpersonal and communication skills; able to work collaboratively across matrixed teams.
• Solid understanding of compliance and regulatory standards in pharma marketing.
• Experience with the promotional review process and navigating regulatory pathways.
• Willingness to travel up to 30%.

Nice to Have

• Experience with digital and print marketing assets.
• Knowledge of the biopharmaceutical industry and NASH therapeutic area.

Qualifications

• Bachelor's degree in Marketing, Business, Life Sciences, or a related field.

Benefits & Perks

• Role may be eligible for bonus, equity, and comprehensive benefits.
• Flexible paid time off (PTO).
• Medical, dental, vision, and life and disability insurance.