AVP - Brand Design

About the Role

Key Responsibilities

• Be a strategic thought leader for AT&T Design and infuse brand storytelling into all communication tactics and touchpoints.
• Bring to life the global brand design strategy and vision of award-winning creative work.
• Build trusted collaborative relationships with a diverse range of partners across different functions and levels.
• Independently manage multiple large-scale projects under tight timelines and adapt to change when needed.
• Design, develop, and implement robust brand guidelines that inspire and maintain global consistency.
• Write thorough and strategic brand design briefs that clearly articulate the deliverables and scope of projects.
• Manage people, project budgets, and forecast critical work that advances brand and business goals.
• Inspire, teach, and mentor junior colleagues to learn new skills and methodologies.
• Guide and manage external agency partners to create breakthrough and award-winning work.
• Art direct and lead complex photoshoots informed by photo principles.
• Help develop and deploy internal design training modules for marketers and cross-functional teams.
• Develop competitive design audits to inform project planning and budgets.
• Partner with the Consumer Insights Team to assess ways of measuring the ROI of design.
• Apply design thinking methodologies to business and brand design initiatives.

Requirements

• Experience as a seasoned design leader with the ability to bring fresh and provocative thinking to brand design.
• Ability to translate complex business problems into intuitive design systems and guidelines.
• Strong presentation skills to senior executives and persuasive communication abilities.
• High level of drive, enthusiasm, intellectual curiosity, and tenacity.
• Ability to manage multiple large-scale projects and adapt to changing landscapes.
• Experience in leading brand identity systems across multiple mediums and channels.
• Proficiency in guiding and managing external agency partners.
• Ability to inspire and mentor junior team members.

Nice to Have

• Experience with global brand design strategy and execution.
• Knowledge of design thinking methodologies.
• Experience in leading complex photoshoots and visual campaigns.

Qualifications

• Experience in brand design leadership roles
• Proficiency in managing large-scale projects and teams
• Strong strategic and creative thinking skills

Benefits & Perks

• Medical/Dental/Vision coverage
• 401(k) plan
• Tuition reimbursement program
• Paid Time Off and Holidays (at least 23 days of vacation and 9 holidays)
• Paid Parental Leave
• Paid Caregiver Leave
• Additional sick leave beyond legal requirements
• Adoption Reimbursement
• Disability Benefits (short term and long term)
• Life and Accidental Death Insurance
• Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
• Employee Assistance Programs (EAP)
• Extensive employee wellness programs
• Employee discounts on AT&T mobility plans, internet, and accessories