Creative Designer, GTM

Crocs

Broomfield, CO

Full Time

Mid Level

75k-85k

3 days ago

Job Description

About the Role

Crocs is looking for a Creative Designer, GTM to join our fast-paced, exceptionally talented and collaborative Global Creative Studio. The Designer will partner with senior creatives to conceptualize and execute seasonal campaigns across the Crocs mainline product portfolio. The Designer will interact with global cross-functional teams and will ideate new and innovative ways to combine marketing strategies and channel goals into compelling visual stories to elevate the overall creative. The Designer is responsible for the development of campaign guidelines and creative execution supporting all Crocs omnichannel marketing including email, website, app, paid social, display, retail and wholesale assets.

Key Responsibilities

Translate the campaign creative briefs into innovative approaches to convey brand, product, or promotional stories through high-level strategic thinking
Create innovative visual design across all customer touch-points, consistent with brand standards
Collaborate with internal stakeholders to ensure that designs are consistent across campaigns
Design visual systems that conform to channel layout best practices
Design and build responsive site assets and other digital-friendly layouts
Design and build retail assets, understanding and implementing print best practices
Design with accessibility and usability in mind
Build reusable asset libraries including but not limited to the development of design systems including typography, color palette, graphic elements, grid systems and motion behaviors
Work on multiple concurrent projects while maintaining the highest standards of quality and creativity
Successfully present creative work to internal and external stakeholders
Express creative strategic POV in a collaborative and professional manner
Professionally give and receive feedback
Maintain a problem-solving and solutions-oriented mindset
Deliver files efficiently, promptly, and within approved deadlines
Demonstrate a willingness to learn and be receptive to coaching
Support brand initiatives diligently, regardless of scope

Requirements

Bachelor's Degree in Graphic Design or similar degree (i.e., Advertising Design or Communications Design)
At least 2+ years related experience in advertising design
Experience working at an advertising agency is a bonus
Experience with Global brands
Experience developing and implementing brand style guides
Proficient with Figma and Adobe Creative Suite (Photoshop, Illustrator, InDesign)
Experience with digital design
Experience with print design
Portfolio must demonstrate ability to marry creative concept to design

Nice to Have

Experience with video and animation design
Experience on set photo and/or video production

Qualifications

Formal educational background in Graphic Design or related field
Minimum 2 years of experience in advertising design

Benefits & Perks

Salary range of $75,000 - $85,000, varies based on location, experience, skills, and training
Participation in a company incentive program
Company benefits including medical, dental, and vision coverage
Life and AD&D insurance
Short and long-term disability coverage
Paid time off
Employee assistance programs
Participation in a 401k program with company match
Flexible work schedule with in-office requirements based on work persona

Working at Crocs

Crocs values a blend of in-person and virtual collaboration to drive creativity and strengthen relationships. The company promotes a flexible work environment with varying in-office requirements based on work personas, fostering a connected and successful team.

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