Bank Compliance Institutional Advisory Generalist

About the Role

Key Responsibilities

• Lead a team of media analytics professionals (2) to support analytics initiatives.
• Collaborate with business partners to define strategic outcomes and translate business problems into team deliverables.
• Execute on analytics projects and use insights to inform decision making.
• Drive investigation, measurement, and reporting to optimize media investments and enhance digital client experiences.
• Develop robust reporting and insights to understand the impact of media channels on conversions and assets.
• Analyze large, complex data sets to identify patterns, correlations, and trends.
• Set up and conduct large-scale experiments to test hypotheses for media channels such as Digital Display and Paid Search.
• Analyze clickstream data to understand digital client journeys and profiles, making recommendations to increase usage and relevance.
• Work with various data sources and develop SQL queries to build reporting and insights.

Requirements

• Bachelor's degree in Science, Engineering, Mathematics, Finance, or Statistics; MBA or advanced degree preferred.
• Minimum of 7 years of experience in a Media Analytics role, preferably in the financial services industry.
• Experience with web analytics suites like Adobe Analytics or Heap.
• Proficiency with data visualization tools such as Tableau.
• Experience working with web analytics tools and raw data analytics tools (e.g., SQL, Python, R, SAS).
• High proficiency in Microsoft PowerPoint, Excel, and Word.
• Ability to work independently with a strong sense of accountability and ownership.
• Self-starter with the ability to prioritize and delegate effectively.
• Excellent communication skills, capable of presenting complex information to senior stakeholders.
• Ability to collaborate effectively with cross-functional teams and stakeholders at all levels.

Nice to Have

• Experience in the financial services industry.
• Experience with media mix modeling (MMM) and multi-touch attribution (MTA).
• Knowledge of cookie degradation impact and media attribution methods.

Qualifications

• Bachelor's degree in relevant fields; advanced degrees preferred.
• At least 7 years of experience in media analytics, preferably in financial services.

Benefits & Perks

• Salary range of $110,000 - $190,000 annually, with potential discretionary incentive compensation.
• Comprehensive benefits including Medical, Prescription Drug, Dental, Vision, Health Savings Account, Dependent Day Care Savings Account, Life Insurance, Disability, and other insurance plans.
• Paid Time Off including Sick Leave, Parental Leave, 20 Vacation Days, 10 Paid Holidays.
• 401(k) plan and Short/Long Term Disability coverage.
• Supportive work environment with opportunities for career growth and internal mobility.
• Diverse and inclusive workplace culture.