Data Strategy and Analytics Manager - Wharton Executive Education

About the Role

Key Responsibilities

• Lead the development and execution of a comprehensive data strategy for Executive Education, aligning platforms, governance, and business objectives across all units.
• Act as the bridge between technical teams and business users, translating business needs into platform logic, data flows, and insights.
• Oversee integration and alignment of data across Salesforce, Marketing Cloud, Marketo/Adobe Experience Cloud, Qualtrics, and other platforms, ensuring data quality and accessibility.
• Partner with Marketing and business units to design and manage dashboards and reporting tools using Salesforce, Tableau, Power BI, ensuring reports are version-controlled, consistent, and insightful.
• Establish and promote data governance practices, including definitions, standardized data capture, documentation, and user permissions, ensuring compliance with data security and privacy policies.
• Proactively identify trends, anomalies, and opportunities in data to support leadership in strategic decision-making and operational planning.
• Develop a structured intake and prioritization process for reporting and analytics requests, ensuring clarity around demand and delivery timelines.
• Manage and deliver recurring reports across units, ensuring data accuracy, timely distribution, and stakeholder satisfaction.
• Collaborate with cross-functional teams to support implementation of new systems, develop SOPs, and deliver training for system adoption.
• Serve as the primary point of contact for ad hoc data requests, including surveys, reports, and internal performance metrics, ensuring data is formatted and contextualized appropriately.

Requirements

• Bachelor's degree required; 5 to 7 years of experience in data strategy, business analytics, or data product management; Master's preferred in Data Analytics, Business Intelligence, or related fields.
• Experience in configuring and managing Salesforce, including reports, dashboards, and data validation rules.
• Experience working with MarTech platforms, LMS platforms (e.g., Marketo/Adobe Experience Cloud), Tableau, Qualtrics, and similar tools.
• Ability to connect and interpret data from multiple systems and translate complex data into meaningful insights.
• Proficiency with data visualization tools (Tableau, Power BI) and querying languages such as SQL.
• Strong collaboration and communication skills with both technical and non-technical stakeholders.
• Experience in higher education, executive education, or professional services is a plus.

Nice to Have

• Experience with data governance and data security policies, including GDPR compliance.
• Experience supporting system implementations and user training.
• Knowledge of data architecture and scalable data systems.

Qualifications

• Bachelor's degree and 5-7 years of relevant experience, or equivalent combination.
• Master's degree in Data Analytics, Business Intelligence, or related field preferred.

Benefits & Perks

• Comprehensive health, dental, vision, and life insurance benefits.
• Tuition assistance for employees and dependents.
• Generous retirement plans with investment options.
• Time off and leave benefits for personal and family needs.
• Long-term care insurance options.
• Wellness and work-life balance programs.
• Resources for professional and personal development.
• Access to university facilities, cultural activities, and discounts.
• Flexible work hours and remote work options.
• Home ownership assistance and adoption reimbursement programs.