Digital Content & Creative Specialist

Connecticut Bar Association

Meriden, CT

Full Time

Mid Level

65k-65k

about 1 month ago

Job Description

About the Role

The Digital Content & Creative Specialist designs digital and print assets, manages website content, and leads social media to maintain a consistent and accessible brand presence. This role collaborates across teams to execute communication strategies, support events, and enhance the Connecticut Bar Association's digital platforms. The position is full-time, benefits-eligible, and located in Meriden, CT with a hybrid work arrangement.

Key Responsibilities

Lead branding design for the organization; maintain consistency and look of the brand on website, in print, and online collateral; ensure visuals adhere to CBA style and accessibility standards
Design content and overall structure for the CBA's print and electronic communications, including the weekly newsletter and association publications
Create digital and print assets for marketing, events, and other initiatives such as programs, advertisements, flyers, social media graphics, event banners, and signage; prepare final design layout and files for web production or press-ready packaging
Create and maintain branded templates and collateral
Update and manage website content, documents, forms, and visuals using the CBA's content management system (CMS)
Coordinate with vendors and internal staff to ensure smooth navigation, accessibility, and accuracy of website
Lead the execution of campaign visuals and stories for social media and digital campaigns
Capture and edit photography for CBA events, headshots, and promotional use
Maintain and organize the CBA photo archive for internal and external content needs
Produce visual content for social media platforms and maintain photo/media libraries
Coordinate with teams to support formatting and design needs, and support technical tasks such as document uploads and web updates
Serve as point of contact with design/third-party vendors or contractors
Support planning and content migration during website redesign projects
Assist with digital improvements, web structure updates, and navigation reviews
Provide design and communications support for CBA president and organizational initiatives
Participate in strategic planning and implement resulting communications and design plans
Monitor web and design trends and share updates with leadership
Attend in-house and external events, meetings, or activities as assigned

Requirements

4+ years of experience in graphic design, web content creation, communications, and/or marketing
Proficiency in Adobe Creative Suite, Canva, and content management systems such as WordPress
Attention to detail and ability to manage multiple tasks on deadline
Strong interpersonal skills to engage with diverse groups and individuals
Discretion in handling confidential information and good judgment regarding policies
Commitment to an inclusive, equitable workplace culture
Ability to travel and work evenings and weekends as needed
Strong organizational and project management skills
Strong strategic and creative thinking abilities
Knowledge of Google Analytics or other marketing campaign tracking tools

Qualifications

Educational background is not explicitly specified, but relevant experience is required

Benefits & Perks

Comprehensive benefits package including health insurance
Paid time off
401(k)
Paid holidays

Working at Connecticut Bar Association

The Connecticut Bar Association is a non-profit organization dedicated to advancing the legal profession and principles of law and justice. It values a collaborative, inclusive, and service-oriented culture, supporting professional development and community engagement.

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