Digital Editor, House Beautiful

About the Role

Key Responsibilities

• Produce, write, and edit SEO content across all HouseBeautiful.com verticals, including design, lifestyle, gardening, home-keeping, organization, and news.
• Output 2 to 5 pieces of content a day.
• Assist the SEO manager and deputy editor, digital, with SEO strategy development and implementation, working with internal and external resources to develop strategic recommendations for improving search traffic and creating monthly SEO lineups.
• Report on performance of personal SEO output as well as overall team output on a weekly basis, pitching pivots and optimizations and tracking long-term growth.
• Monitor natural search traffic and ranking trends, and provide content optimization recommendations to editors to enforce best practices.
• Review daily content lineups to ensure internal linking and content optimization follow best practices.
• Facilitate SEO strategy discussions and brainstorming sessions with print and digital editors to identify opportunities for search traffic growth.
• Answer day-to-day SEO questions from staff editors and writers.
• Assist with trainings in SEO best practices and tools, and manage SEO documentation.
• Assist with relevant SEO reporting and analysis, including keyword research, competitive gap analysis, tracking, and trend analysis.

Requirements

• Experience in producing, editing, or managing SEO content.
• Knowledge of SEO strategy development and implementation.
• Ability to monitor and analyze search traffic and ranking trends.
• Familiarity with content optimization best practices and internal linking strategies.
• Strong communication skills to collaborate with editors and staff.
• Experience with SEO tools and reporting, including keyword research and competitive analysis.

Nice to Have

• Experience working with digital and print editors.
• Training experience in SEO best practices and tools.