Digital Marketing Specialist

About the Role

Key Responsibilities

• Design, edit, and manage digital assets for advertising, websites, social media, and events.
• Oversee the scheduling and publishing of content across multiple platforms.
• Partner with internal teams to develop marketing copy for campaigns and virtual events.
• Ensure brand and strategy alignment in content development.
• Assist with creating sales collateral for distributors and customers.
• Participate in planning and execution of digital campaigns.
• Track and manage deadlines to ensure timely delivery of marketing assets.
• Maintain and organize the digital asset library for easy access.
• Research digital and social trends, identifying opportunities for growth.
• Measure and analyze digital performance to optimize future efforts.

Requirements

• Bachelor's Degree required.
• At least 2 years of B2B Marketing experience with heavy graphic design.
• Proficiency in Adobe Creative Suite (Illustrator, Photoshop, Acrobat, InDesign).
• Strong portfolio showcasing a mix of written content, videos, and graphics.
• Basic understanding of SEO practices.
• Ability to multitask, prioritize, and manage multiple projects effectively.
• Excellent communication, creative, and organizational skills.

Qualifications

• Bachelor's Degree

Benefits & Perks

• This position is eligible for medical, dental, vision, 401(k), and other standard benefits.
• Great work/life balance.
• Exposure to a wide variety of marketing initiatives.
• Professional growth and advancement opportunities.