Wells Fargo & Company - Institutional Retirement & Trust business logo

Digital Product Management Director

Wells Fargo & Company - Institutional Retirement & Trust business

San Francisco, CA
Full Time
Director
185k-300k
1 day ago

Job Description

About the Role

Wells Fargo is seeking a Customer Relationship Management (CRM) Director within the Consumer Small Business Banking Branch Channel Management organization. As a CRM Digital Product Management Director, you will lead the strategic vision, development, and execution of CRM capabilities that drive customer growth and deepen engagement across the Branch Banking and Affluent segments. This role involves shaping the future of customer service through intelligent, data-driven solutions, automation, AI, and streamlined workflows, working closely with senior leaders, technology partners, and front-line teams to deliver transformational change and measurable business outcomes.

Key Responsibilities

  • Drive strategic development and execution of core Customer Relationship Management (CRM) products across Branch Banking and Affluent segments, delivering long-term value through product innovation, process optimization, and cross-functional collaboration.
  • Lead high-performing product teams to design and implement integrated solutions that enhance effectiveness, minimize risk exposure, and streamline operations.
  • Shape enterprise-wide transformation by crafting and evolving policies and procedures that redefine organizational perspective, culture, quality standards, stakeholder relationships, and operational capabilities.
  • Influence senior leadership and cross-functional partners to secure resources, align priorities, resolve challenges, and ensure strategic cohesion with Wells Fargo's business objectives and policy frameworks.
  • Oversee strategic resource planning, including talent allocation, financial forecasting, and vendor management, to support scalable growth and sustainable delivery.
  • Cultivate a forward-looking talent strategy, mentoring and empowering teams to meet evolving business needs and drive long-term success.

Requirements

  • 8+ years of digital product management or leadership experience, or equivalent experience demonstrated through work experience, training, military experience, or education.
  • 4+ years of management or leadership experience.

Nice to Have

  • 8+ years of experience implementing long-term strategies impacting large financial companies.
  • Experience with CRM platforms (Salesforce, MS Dynamics, Adobe, and other Marketing solutions).
  • Experience driving transformational change.
  • Experience leading teams in risk assessment activities and resolution processes.
  • Experience partnering, influencing, and driving change through senior leaders.
  • Experience engaging partners to execute a roadmap that delivers value.
  • Ability to set and communicate a compelling future direction for the team or organization.
  • Ability to articulate vision, goals, and expectations to diverse stakeholders.

Qualifications

  • Educational background or certifications are not explicitly specified, but experience requirements imply a need for significant professional achievement in digital product management or leadership roles.

Benefits & Perks

  • Health benefits
  • 401(k) Plan
  • Paid time off
  • Disability benefits
  • Life insurance, critical illness insurance, and accident insurance
  • Parental leave
  • Critical caregiving leave
  • Discounts and savings
  • Commuter benefits
  • Tuition reimbursement
  • Scholarships for dependent children
  • Adoption reimbursement

Working at Wells Fargo & Company - Institutional Retirement & Trust business

Wells Fargo emphasizes building strong customer relationships while maintaining a risk-mitigating and compliance-driven culture. Employees are accountable for executing risk programs, adhering to policies, and making sound risk decisions. The company values proactive monitoring, governance, risk identification, and escalation, fostering a culture of integrity, accountability, and customer-centric innovation.

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Job Details

Posted AtSep 26, 2025
Job CategoryProduct Management
Salary185k-300k
Job TypeFull Time
Work ModeHybrid
ExperienceDirector

Job Skills

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About Wells Fargo & Company - Institutional Retirement & Trust business

Website

wellsfargo.com

Company Size

5001-10000 employees

Location

San Francisco, CA

Industry

Commercial Banking

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