The Gap
The Director of Video is responsible for leading the execution of Video investment in the most effective way for Gap Inc. and its brands. Sitting within the broader Marketing Shared Services organization, this role is part of a new approach for Gap Inc. and will leverage a deep understanding of Digital and Linear video channel strategies and best practices to inform execution of all video media campaigns for Gap Inc.'s brands, including those transacted both directly and programmatically. Reporting to the Sr. Director of Video and Creator Strategy, they will work alongside other dedicated channel experts to manage investment across all four of Gap Inc.'s brands. They will manage the relationship with Gap Inc.'s media agency's video investment team and evaluate Video activity at an enterprise level to identify opportunities for greater economies of scale and enhance Video investment effectiveness.
Gap Inc. is committed to creating a workplace free from harassment and discrimination, fostering diversity and inclusion. The company values taking risks, thinking big, and doing good for customers, communities, and the planet. Recognized by Forbes as one of the World's Best Employers and for Diversity, Gap Inc. emphasizes a culture of belonging, innovation, and strategic growth.
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Website
gap.com
Company Size
10000+ employees
Location
New York, NY
Industry
Clothing and Clothing Accessories Retailers
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