Executive Director, Global Marketing, Skincare - Clinique

About the Role

Key Responsibilities

• Lead the marketing of product development from ideation to launch, ensuring alignment with brand vision and global skincare trends.
• Develop and execute a 3-year innovation pipeline and 18-month launch calendar, balancing new product introductions with commercial innovation initiatives.
• Identify breakthrough claims, ingredients, and consumer-centric campaigns to elevate Clinique's skincare leadership.
• Collaborate with Product Development, R&D, and packaging teams to drive formulation innovation and sustainability initiatives.
• Track post-launch performance to optimize future strategies.
• Own the go-to-market for categories, including new launches and innovations, creating compelling consumer campaigns across all channels.
• Develop integrated 360-degree marketing campaigns with cross-functional teams.
• Lead creative briefing processes to inspire high-impact brand assets and visual identity.
• Leverage consumer research, social listening, CRM, and industry trends to inform brand strategies and innovation.
• Conduct competitive analysis and monitor market shifts to identify new opportunities.
• Partner with the Global Pricing Group to analyze pricing strategies and ensure regional competitiveness.
• Serve as the key liaison between global and regional marketing teams to ensure brand and commercial alignment.
• Support regional markets with tailored marketing assets and monitor launch success to inform future strategies.
• Drive profitable brand growth by optimizing investments and cost of goods.
• Lead portfolio management, SKU productivity, and rationalization efforts.
• Mentor and develop a high-performing team, fostering a culture of innovation, collaboration, and excellence.
• Inspire teams with a consumer-obsessed and result-driven approach.
• Drive cross-functional alignment and best practices across global and regional teams.

Requirements

• 10+ years of experience in global marketing, preferably within prestige skincare.
• Proven track record of driving innovation and launching successful skincare products in global markets.
• Strong strategic thinking and analytical skills with the ability to translate insights into action.
• Expertise in digital marketing, social media, and omnichannel consumer engagement.
• Excellent leadership, communication, and cross-functional collaboration skills.
• Proven experience in managing and developing a strong team.
• Passion for skincare, beauty trends, and consumer behavior.