Full Stack Marketer

Stride K12

Topeka, KS

Full Time

Senior

58k-120k

8 days ago

Job Description

About the Role

Tallo is seeking a Full Stack Marketer to help drive our marketing efforts from strategy to execution. In this role, you'll be working with our team in developing campaigns, guiding content creation, campaign development, analyzing data, and optimizing growth channels. As a Full Stack Marketer, you'll be part of a collaborative team that values innovation, quality, and user-centric design. This position is full-time and 100% remote, giving you the flexibility to work from anywhere while closely collaborating with colleagues across departments. We welcome candidates with 5-years of marketing experience and care more about your skill set, track record, creativity, and portfolio than any specific degree.

Key Responsibilities

Develop and execute comprehensive marketing strategies that align with company goals and target audience, including conducting market research and competitive analysis.
Set clear marketing KPIs and create actionable plans to achieve them.
Oversee content across multiple channels including blog posts, guides, and social media content, ensuring SEO optimization.
Collaborate with design to produce engaging visuals or videos for campaigns.
Manage multi-channel digital campaigns including email marketing, social media, and paid advertising, optimizing for ROI.
Build targeted email campaigns and drip sequences to nurture leads and re-engage users, utilizing marketing automation tools.
Track campaign performance using analytics tools, prepare reports, and use data insights to optimize strategies.
Maintain a consistent brand voice and visual identity, monitor online reputation, and engage with the community.
Work closely with the Product, Partnerships, and Implementations teams to align marketing efforts with product launches and user feedback.
Lead marketing projects end-to-end and mentor junior team members, acting as the marketing lead in cross-department initiatives.

Requirements

Five (5) years of experience in marketing roles such as digital marketing or growth marketing.
Strong portfolio demonstrating creative expertise and innovation.
Ability to plan and execute marketing campaigns across multiple channels including content, email, social media, SEO, and paid ads.
Proficiency with marketing tools like Google Analytics, Heap, n8n.io, major ad platforms, SEO tools, email automation platforms (e.g., MailChimp), and social media management tools.
Basic knowledge of HTML/CSS, JavaScript, and Wordpress CMS for landing page edits.
Comfortable interpreting metrics, conducting A/B testing, cohort analysis, or funnel optimization.
Excellent written and verbal communication skills.
Creative problem-solving attitude and highly organized with the ability to manage multiple projects independently.
Willingness to embrace new technologies and adapt strategies accordingly.

Nice to Have

Startup experience or previous remote work experience.
Knowledge of the career development or job search industry.
Experience marketing edtech, HR tech, or career services products.

Qualifications

Strong knowledge in Marketing, Business, Communications, or related fields is preferred but not required.

Benefits & Perks

Salary range approximately $57,519.75 to $120,000, based on experience and qualifications.
Eligible for bonuses.
Robust benefits package including health benefits, retirement contributions, and paid time off.
Fully remote work environment.

Working at Stride K12

The company values innovation, quality, and user-centric design. It fosters a collaborative environment that encourages creativity, continuous learning, and adaptation to new technologies. The team is small, fast-paced, and emphasizes cross-department collaboration and mentorship.

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