Google & Facebook Ads PPC Specialist

Trigger Digital

Minneapolis, MN

Full Time

Senior

60k-70k

17 days ago

Job Description

About the Role

We are seeking a Google & Facebook Ads PPC Specialist to help our small remote agency manage and optimize Google Ads campaigns. The role involves working with clients across various industries to drive conversions such as phone calls, lead form submissions, and website purchases. The candidate should have advanced experience with Google and Meta platforms and be comfortable setting up, managing, and reporting on ad campaigns for e-commerce and service businesses.

Key Responsibilities

Manage and optimize Google Ads campaigns including Search, P. Max, Shopping, and Display campaigns.
Set up and manage Meta Ad Campaigns, Meta Pixel, and Product Catalogs within Meta Business Manager.
Track conversions using Google Conversion Tracking and Google Tag Manager.
Develop strategic plans for campaigns, including keyword research and audience setup.
Articulate and explain campaign results, strategies, and setup to clients.
Respond quickly to emails and Slack messages within reasonable work hours.
Generate positive results such as phone calls, leads, and website purchases through campaign optimization.

Requirements

Knowledge of Google Search Ad Campaigns, P. Max Campaigns, Shopping, and Display Campaigns.
Experience with Google Tag Manager, Google Conversion Tracking, and Google Merchant Center.
Experience managing Meta Ad Campaigns, Meta Pixel, and Meta Product Catalogs.
Ability to optimize campaigns for conversions and generate measurable results.
Client-facing communication skills to explain campaign strategies and results.
Self-motivated and able to work independently in a remote environment.
Experience managing Google & Meta ad campaigns for several years.

Nice to Have

Experience with Klaviyo, TikTok Ads, Pinterest Ads, Bing.

Qualifications

Proven experience managing Google & Meta ad campaigns for several years.

Benefits & Perks

Health insurance
Dental insurance
Vision insurance
401(k)
401(k) matching
Flexible schedule

Working at Trigger Digital

We are a small, collaborative remote agency of about 10 people, working with clients across the US in various industries. We value self-motivation, a strong work ethic, and the ability to work independently while contributing to a team environment.

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