LinkedIn Strategist (Remote US)

Abe

Tampa, FL

Full Time

Mid Level

70k-80k

12 days ago

Job Description

About the Role

Abe is a specialized consultancy focused exclusively on social media advertising. We are a hub for innovative strategies, helping clients leverage the full power of LinkedIn, Meta, and more to reach, engage, and convert their target audiences. We have experienced significant growth over the last few years and have stayed true to our culture, the best idea wins. We're future-focused and are looking for the right Senior Strategist with a growth mindset to join our evolving team. This role reports to the Associate Director and is a crucial part of the social media team. The LinkedIn Strategist works directly with mid-market and enterprise clients, creating and executing high-performing LinkedIn strategies for B2B businesses in a fast-growing agency environment.

Key Responsibilities

Oversee and lead a collection of Social Media accounts.
Serve as direct support to client contacts.
Weekly communication with vendors or operational partners to ensure alignment on tasks and quality.
Build strategies for clients each quarter.
Create, maintain, and optimize budgets for paid media campaigns.
Deeply understand client positioning and unique value propositions.
Confirm lead routing is accurate within a CRM.
Ensure personal productivity and utilization.
Work directly with the Associate Director to achieve internal and client goals.
Understand the value of Programmatic campaigns.
Drive cross-sells, upsells, and referrals via client relationships and professional network.
Execute and optimize advertising campaigns within LinkedIn, including ad copywriting, TAM development, and targeting to maximize ROI.
Communicate results, create custom strategies, and support campaign execution for clients.

Requirements

2+ years experience working at a performance/digital marketing agency supporting B2B clients.
Deep expertise in paid social advertising campaigns, specifically LinkedIn Ads.
Understanding of LinkedIn Ad Units such as conversation ads, document ads, CTV, and more.
Proficiency with advertising platforms and tools like LinkedIn Campaign Manager, Zoominfo, 6Sense, etc.
Strong understanding of paid principles including keyword research, ad copywriting, bid management, and campaign optimization.
Ability to analyze campaign performance data using tools like Google Analytics, GA4, Excel, or other analytics platforms.
Experience with audience segmentation by tier, job title, etc.
Proven success with mid-market or enterprise accounts.
Ability to translate strategy into data-driven storytelling.
Excellent organizational, prioritization, and project management skills.
Ability to work remotely with reliable internet and operate necessary office tools.

Nice to Have

Experience with programmatic advertising campaigns.
Experience with cross-channel digital marketing strategies.
Travel willingness to visit clients approximately once per year.

Qualifications

Established work authorization in the US or relevant country if outside the US.
Experience supporting B2B clients in digital marketing.
Proficiency with LinkedIn Campaign Manager and related advertising tools.

Benefits & Perks

Salary range of $70,000 - $80,000 USD with potential for bonus.
Medical, dental, and vision insurance plans.
Disability and life insurance coverage.
Mental health support through Spring Health and Headspace.
Physical health benefits including physical therapy, fertility support, virtual workouts, and primary/virtual care.
Unlimited PTO, paid holidays, your birthday off, and end-of-year recharge.
Paid parental leave.
Traditional and Roth 401(k) with a 3% company match.
Annual bonus based on tenure.
Remote work flexibility with optional office access in Irvine, CA.

Working at Abe

At Abe, one of our core values is People First. We're committed to fostering a more diverse and inclusive culture in the digital landscape. We believe the best idea wins, are future-focused, and encourage a growth mindset. Our environment emphasizes innovation, collaboration, and a client-centric approach.

Apply Now