Manager, Consumer Insights - Customer Analytics

The Home Depot

Atlanta, GA

Full Time

Senior

8 days ago

Job Description

About the Role

The Manager, Consumer Insights - Customer Analytics is responsible for structuring and managing projects that translate customer data into actionable insights to support strategic decisions. The role involves both independent and collaborative insights generation on customer segments, categories, and markets. The position requires driving an in-depth understanding of customer value, needs, and preferences, and identifying customer segments and behaviors that can be leveraged into business actions. The manager acts as a thought partner with all areas of the company, including executive leadership, operations, merchandising, marketing, and e-commerce.

Key Responsibilities

Partner with the business to conceptualize business issues and translate into appropriate analytical approaches
Analyze large amounts of customer data to isolate key trends and business opportunities and develop actionable solutions and recommendations
Develop and deliver effective presentations that summarize complex analyses and inform business decisions
Coordinate the activities of internal and outsourced customer analytics resources
Build trusted relationships with business partners

Requirements

Experience analyzing large customer data sets to identify trends and opportunities
Ability to develop frameworks and approaches to break complex business questions into addressable pieces
Experience extracting data from and manipulating large data sets (using SAS, SQL, R, etc.)
Familiarity with data mining statistical methods (Regression, factor analysis, clustering, etc.)
Experience with creative data visualization techniques
Ability to develop executive-ready communication materials and present to senior stakeholders
Demonstrated history of continuously learning new analytical techniques and approaches
Ability to interpret and translate outputs from complex analyses into business language