Marketing Operations Manager

About the Role

Key Responsibilities

• Partner with the AVP to manage marketing and communications initiatives by establishing timelines, setting milestones, tracking deliverables, and ensuring accountability across teams.
• Maintain and update a comprehensive content and production calendar for newsletters, campaigns, collateral, web, and social media, ensuring it is regularly shared with and utilized by the campus communicator group.
• Implement and monitor workflows, submission processes, and approval systems to ensure efficiency and consistency.
• Surface potential roadblocks early, recommend solutions, and manage corrective actions to keep projects on track.
• Coordinate production of Advancement campaign materials, enrollment campaigns, and other mission-critical initiatives, ensuring deadlines are met.
• Manage editorial planning and production for the College newsletter, including gathering stories, editing content, and elevating quality and engagement.
• Support execution of segmented communications across email, social media, and web platforms as directed by the AVP.
• Serve as a liaison between the AVP and campus departments to ensure projects are aligned, prioritized, and executed effectively.
• Facilitate engagement of the campus communicator group, broadening participation and ensuring content flow from across campus.
• Provide regular progress updates and reports to the AVP, ensuring transparency and accountability.
• Supervise student workers and/or graduate assistants, delegating tasks and ensuring quality and timeliness.
• Manage vendor relationships, contracts, and deliverables in collaboration with the AVP.
• Collect and analyze performance data such as campaign metrics, ROI, and engagement rates, and prepare reports with recommendations for improvement.

Requirements

• Bachelor's degree in marketing, communications, project management, or a related field.
• 3-5 years of professional experience in marketing operations, project management, or communications, preferably in higher education or mission-driven institutions.
• Demonstrated success in managing multiple complex projects with competing deadlines.
• Strong organizational and process management skills, with proficiency in tools such as Asana, Trello, Microsoft Planner, or similar platforms.
• Clear and proactive communication skills, with experience presenting updates to leadership and coordinating across departments.
• Ability to write, edit, and adapt content for multiple platforms and audiences.
• Familiarity with website CMS platforms, email marketing tools (e.g., Emma, Slate, Mailchimp), and design software (Canva, Adobe Creative Suite).
• Commitment to the mission of Holy Cross College and the values of Catholic higher education.
• Ability to work closely with internal teams and external partners to support the College's marketing and communication objectives.

Nice to Have

• Experience in higher education or mission-driven institutions.
• Experience with content management systems and email marketing tools.

Qualifications

• Bachelor's degree in marketing, communications, project management, or a related field.
• 3-5 years of relevant professional experience.

Benefits & Perks

• Not explicitly specified in the description.