Partner Marketing Senior Manager

About the Role

Key Responsibilities

• Develop global partner marketing strategy and plans for key partners in alignment with Braze company objectives, partnership priorities and opportunities in the market
• Collaborate closely with partners to create and execute joint go-to-market campaigns including co-branded content, events, web and digital activations that generate new business pipeline and build brand visibility
• Plan and execute partner-related events, sponsorships, and partner summits like Snowflake Summit and AWS re:Invent ensuring high-quality experiences and measurable ROI
• Serve as a partner champion and voice of our partners within Braze working closely with global partnerships, field marketing, cross-functional marketing teams, customer success, sales and other internal teams to align messaging, campaigns, and program execution
• Continuously seek out new ideas and opportunities to enhance partner engagement and improve marketing performance, bringing creativity and strategic thinking to the role
• Measure and report on demand generation metrics and performance of partner marketing campaigns providing insights and recommendations to optimize future investments
• Travel into various markets and interface directly with partners, customers and prospects to support lead generation efforts including hands-on involvement in execution of live programs
• Manage budget and resources effectively to maximize ROI and achieve business objectives

Requirements

• 5-8+ years experience in areas of marketing, with 4 years in partner marketing or alliance management
• Experience at B2B SaaS company and/or at Braze's key technology or agency partners
• Experience with pipeline generation strategy and implementation, working closely with Partners, Partner account leadership, Sales and Field Marketing teams
• Highly developed interpersonal and communication skills to establish and maintain long-term relationships with peers, partners, customers, prospects, and influencers
• A self-starter with the ability to work independently and as part of a team
• Ability to juggle multiple, demanding tasks simultaneously and with accuracy
• High aptitude for looking at problems as opportunities, and working cross departmentally to create unique solutions to solve them
• Bachelor degree required

Nice to Have

• Experience working in a fast-paced, global environment
• Knowledge of marketing automation, digital marketing, or related tools
• Experience with event planning and execution at large industry summits

Qualifications

• Bachelor degree

Benefits & Perks

• Competitive compensation that may include equity
• Retirement and Employee Stock Purchase Plans
• Flexible paid time off
• Comprehensive benefit plans covering medical, dental, vision, life, and disability
• Family services that include fertility benefits and equal paid parental leave
• Professional development supported by formal career pathing, learning platforms, and a yearly learning stipend
• A curated in-office employee experience, designed to foster community, team connections, and innovation
• Opportunities to give back to your community, including an annual company-wide Volunteer Week and donation matching
• Employee Resource Groups that provide supportive communities within Braze
• Collaborative, transparent, and fun culture recognized as a Great Place to Work