Senior Analyst- Delta Co Brand Acquisition Marketing

American Express

New York, NY

Full Time

Senior

55k-105k

2 days ago

Job Description

About the Role

The Senior Analyst, Delta Co-Brand Acquisition Marketing at American Express is responsible for driving new card acquisition through various channels such as email, in-airport, and emerging platforms. This role involves working closely with internal and external cross-functional partners to develop and execute strategic marketing plans aimed at growth and acquisition, supporting the company's broader goal of attracting and retaining new commercial prospects within the Small Business Partner Marketing team of GCS.

Key Responsibilities

Develop and implement marketing strategies to acquire new accounts through Delta email, In-Airport, and Emerging channels that align with partner, product and channel priorities
Monitor, report, and analyze channel performance, including owning weekly channel reporting, campaign analyses, and a monthly portfolio performance overview, sharing ongoing insights with partners and internal stakeholders
Support the development of monthly and annual forecasting
Collaborate closely with Analytics on email targeting to identify and address opportunities to support and grow the Small Business portfolio
Partner with legal, compliance, and external partners to manage compliance operations in the in-airport channels
Support innovation in the in-airport sales channels and own the development and approval of training curriculum
Support the assessment and launch of new emerging channels
Partner with the Marketing Operations Analyst to ensure flawless execution of all campaigns

Requirements

Previous experience in marketing, product, or a related function with transferable skillsets
Excellent project management skills with the ability to manage multiple projects, operate autonomously, and prioritize effectively
Highly collaborative and comfortable working in a cross-functional environment with many stakeholders
Strong analytical skills with the ability to navigate reporting systems, interpret data, and translate into insights
Excellent verbal and written communication skills
Strong Microsoft Excel and PowerPoint skills

Nice to Have

Experience working with external partners or in a partnerships role
Field sales or product training development experience

Qualifications

Educational background or formal qualifications are not explicitly specified in the description

Benefits & Perks

Competitive base salaries
Bonus incentives
6% Company Match on retirement savings plan
Free financial coaching and financial well-being support
Comprehensive medical, dental, vision, life insurance, and disability benefits
Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
20+ weeks paid parental leave for all parents, regardless of gender
Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
Free and confidential counseling support through our Healthy Minds program
Career development and training opportunities

Working at American Express

American Express's culture is built on a 175-year history of innovation, shared values, and leadership behaviors. The company emphasizes support for colleagues' holistic well-being, learning and development opportunities, and a flexible work environment through Amex Flex, which offers various working arrangements to suit individual and business needs.

Apply Now