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Senior Creative Director, Brand Design

The Gap

San Francisco, CA
Full Time
Senior
196k-269k
13 days ago

Job Description

About the Role

Old Navy is a company committed to democratizing fashion and making shopping fun again. Since opening its first store in 1994 in San Francisco, it has cultivated a community of playful personalities thriving in a fast-paced environment where employees can be their authentic selves. The company creates high-quality, must-have fashion essentials for the whole family, emphasizing accessibility, creativity, and cultural relevance.

Key Responsibilities

  • Develop and evolve Old Navy's brand identity to ensure a cohesive, authentic, and culturally relevant visual presence
  • Prioritize brand identity as a central focus across all design deliverables, driving both consistency and innovation
  • Design impactful assets for campaigns, packaging, in-store displays, social media, and digital platforms
  • Translate brand strategies into visually compelling, innovative designs that resonate with modern audiences
  • Stay deeply attuned to the fashion and cultural landscape, leveraging insights to keep designs fresh, relevant, and audience-driven
  • Ensure the brand reflects a forward-thinking perspective that resonates with today's cultural and creative climate
  • Partner with internal teams, external agencies, and production partners to lead creative initiatives
  • Build and inspire strong, collaborative relationships with external partners, ensuring all work aligns with Old Navy's creative vision and brand identity
  • Craft visually compelling designs that connect meaningfully with customers and reflect Old Navy's values
  • Drive storytelling through every touchpoint, ensuring it feels engaging, inspiring, and authentic
  • Ensure all creative work meets the highest standards of quality, consistency, and innovation
  • Adapt designs to align with specific initiatives, audiences, and markets as needed

Requirements

  • Proven expertise in brand design, campaign development, and creative execution
  • Mastery in graphic design and presentation design skills, with the ability to create visually impactful and compelling deliverables
  • Proficiency in tools like Adobe Creative Suite, Figma, and Airtable
  • Strong understanding of brand strategy and the ability to translate it into cohesive, visually impactful designs
  • Deep understanding of the fashion and cultural landscape, with a proven ability to translate trends into creative work
  • Exceptional collaboration and leadership skills, with experience guiding external agencies, production teams, and cross-functional partners
  • Sharp eye for detail, outstanding creativity, and a passion for innovative design
  • Excellent communication skills, emphasizing clarity, empathy, and professionalism

Nice to Have

  • Experience working in a fast-paced, creative environment
  • Knowledge of current fashion and cultural trends
  • Experience leading creative teams or external agencies

Qualifications

  • Relevant professional experience in brand design or related fields
  • Proficiency in Adobe Creative Suite, Figma, Airtable
  • Strong portfolio demonstrating impactful visual work
  • Experience translating brand strategy into visual assets

Benefits & Perks

  • Merchandise discount for our brands: 50% off regular-priced merchandise at Old Navy, Gap, Banana Republic and Athleta, and 30% off at Outlet for all employees
  • One of the most competitive Paid Time Off plans in the industry
  • Employees can take up to five "on the clock" hours each month to volunteer at a charity of their choice
  • Extensive 401(k) plan with company matching for contributions up to four percent of base pay
  • Employee stock purchase plan
  • Medical, dental, vision and life insurance
  • See more of the benefits we offer

Working at The Gap

Old Navy fosters a community of playful personalities that thrive in a fast-paced environment where employees can be their most authentic selves. The company values diversity, inclusion, and creativity, and is committed to providing a workplace free from harassment and discrimination. Recognized for its commitment to equality, Old Navy promotes a culture of belonging, innovation, and cultural relevance.

Apply Now

Job Details

Posted AtJun 7, 2025
Job CategoryVisual Design
Salary196k-269k
Job TypeFull Time
ExperienceSenior

About The Gap

Website

gap.com

Company Size

10000+ employees

Location

San Francisco, CA

Industry

Clothing and Clothing Accessories Retailers

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