Social Media Associate

About the Role

Key Responsibilities

• Develop, curate, and post daily content across multiple social media platforms, including Instagram, Facebook, LinkedIn, TikTok, YouTube, and emerging platforms.
• Plan and execute social media campaigns to promote Poetry magazine and digital content, highlight grantmaking, and engage new and existing audiences.
• Collaborate on strategies to convert social media engagement into Poetry magazine subscriptions and community interest.
• Monitor and respond to social media interactions, building a vibrant and inclusive social media community.
• Manage relationships and workstreams with external content creators, e.g., poets who appear in social media content.
• Track performance analytics and prepare monthly insights reports to inform strategy.
• Work with the editorial and communications teams to elevate poetry and related content.
• Create content calendars and maintain a consistent brand voice and visual identity.
• Stay current with social media trends, tools, and best practices, especially within arts and culture spaces.
• Produce social media content (e.g., short-form video, audiograms, behind-the-scenes features).

Requirements

• 3+ years of experience managing professional social media accounts (internships included).
• Demonstrated success in growing digital audiences and engagement.
• Exceptional writing, editing, and storytelling skills—especially short-form content.
• Creative skills to utilize existing branded templates and create collateral in design tools (e.g., Canva and Adobe Creative Suite).
• Strong organizational and time management skills.
• Experience with social media management tools (e.g., Sprout Social, HootSuite, Cision) and analytics tools (e.g., Meta Insights, Google Analytics).
• Committed to promoting equity, access, and underrepresented voices in the literary field.
• Familiarity with poetry, literary culture, or nonprofit arts marketing a plus.

Nice to Have

• Familiarity with poetry, literary culture, or nonprofit arts marketing.

Qualifications

• Experience managing social media accounts (internships included).
• Proven success in audience growth and engagement.
• Strong writing, editing, and storytelling skills.
• Experience with design tools such as Canva and Adobe Creative Suite.
• Ability to organize and manage time effectively.
• Experience with social media management and analytics tools.

Benefits & Perks

• Health Insurance: Medical, dental, vision, and prescription drug insurance, with the Foundation paying 100% of employee premiums.
• Short- and long-term disability, as well as life insurance.
• Retirement Plan: After six months of service, the Foundation contributes 10% of the employee's salary, with a 5% employee contribution.
• Paid Time Off: 15 vacation days, 10 sick days, two floating holidays, three personal days, and 11 holidays per year, plus a paid holiday week between Christmas Eve and New Year's Day.
• FSA Benefits: Pre-tax dollars for Healthcare FSA, dependent care, transit, and parking expenses.
• Technology: Hardware including a laptop and accessories.
• Perks: Complimentary subscription to Poetry magazine, borrowing privileges from the library collection, and access to Poetry Foundation events.