Social Media Coordinator

About the Role

Key Responsibilities

• Support the execution of social media strategies that enhance brand visibility, engagement and performance across all digital platforms
• Partner with marketing and creative teams to develop, adapt and publish content aligned to brand voice and campaign objective
• Manage day-to-day posting, scheduling and community engagement across social channels, ensuring timely responses and brand-appropriate interactions
• Create, organize and maintain editorial and content calendars to align with product launches, campaigns and seasonal initiatives
• Track and report on key social media metrics, providing insights to inform strategy and optimize performance
• Monitor trends, competitor activity and platform updates to identify opportunities for innovation and growth
• Collaborate with influencer, brand and partnership teams to support content amplification and campaign activations
• Ensure all social content complies with brand guidelines, usage rights and legal requirements
• Assist with cross-functional marketing initiatives by providing social media support for events, collaborations and digital campaigns

Requirements

• Bachelor's degree in Marketing, Communications, Digital Media or related field
• 1-2 years of professional experience in social media, digital marketing, or content creation (internships included)
• Strong understanding of social media platforms, emerging trends, and content best practices
• Excellent writing, editing and storytelling skills with attention to detail
• Proficiency with content creation tools (Canva, Adobe Suite, CapCut or similar)
• Experience with analytics tools (Dash Hudson, Meta Business Suite, TikTok Analytics, Google Analytics, etc.)
• Ability to multitask and thrive in a fast-paced, creative environment

Nice to Have

• Experience with emerging social media trends and platform updates
• Knowledge of legal requirements related to social media content

Qualifications

• Bachelor of Marketing
• 1 year of experience in social media or digital marketing

Benefits & Perks

• Competitive salary, commission and bonus structure
• Healthcare Benefits including dental and vision
• Long-term disability (LTD)
• Flexible spending account (FSA) or health savings account (HSA)
• Life insurance
• Paid Vacation
• Action Days - two fully paid days each year to support a charity or cause
• Holidays in addition to Paid vacation