Social Media Coordinator

Major League Soccer

Portland, OR

Full Time

Mid Level

about 2 months ago

Job Description

About the Role

The Social Media Coordinator is responsible for managing and executing social media strategies to enhance the Portland Timbers' online presence and engage with fans. The role will primarily manage the Timbers 2 and Timbers Academy accounts. This role requires a creative and strategic thinker with a strong understanding of social media platforms, content creation, and community engagement. The Social Media Coordinator will work closely with the marketing and communications teams to ensure cohesive and impactful social media campaigns.

Key Responsibilities

Develop and implement social media strategies that align with the Portland Timbers' brand and objectives.
Create and curate engaging content for various social media platforms, including Facebook, X, Instagram, TikTok, and YouTube.
Monitor social media trends and adjust strategies accordingly to maximize engagement and reach.
Produce high-quality multimedia content, including graphics, videos, and written posts.
Collaborate with the creative team to ensure content is visually appealing and on-brand.
Schedule and publish content across all social media channels.
Interact with fans and followers on social media, responding to comments and messages in a timely and professional manner.
Foster a positive and engaging online community.
Organize and execute social media campaigns to drive fan engagement and participation.
Track and analyze social media performance using analytics tools.
Provide regular reports on social media metrics and insights.
Use data to inform and improve social media strategies.
Work closely with the marketing, communications, and creative teams to ensure cohesive messaging and branding.
Coordinate with other departments to support broader organizational goals through social media.

Requirements

Bachelor's degree in Marketing, Communications, Digital Media, or a related field or similar years of work experience.
Minimum of 1-3 years of experience in social media management and content creation.
Strong understanding of social media platforms and best practices.
Excellent written and verbal communication skills.
Proficiency in graphic design and video editing software.
Ability to work in a fast-paced environment and manage multiple projects simultaneously.
Passion for sports and familiarity with soccer is a plus.