Sr. Analyst, Marketing Experimentation and Personalization

The Home Depot

Atlanta, GA

Full Time

Senior

15 days ago

Job Description

About the Role

The Senior Analyst, Marketing Experimentation & Personalization helps in designing and implementing experiments, analyzing results, making recommendations based on findings, developing personalization strategies, designing new analytical platforms, and partnering with cross-functional teams to deliver high quality analytics solutions for the Home Depot. This newly formed team is seeking expert individual contributors in experimentation and marketing analytics to drive our marketing and personalization initiatives. The ideal candidate will be skilled in advanced analytics and analytical tools and languages such as Python, R, SQL, Adobe Analytics, and Tableau. They will also possess expertise in Applied Statistics, Data Science, Marketing analytics & Experimentation principles.

Key Responsibilities

Analyzes large volumes of data and leverages data analytics tools to create new dashboards, reports and any additional ad-hoc requests, using a wide variety of database applications / analytical tools /languages including GCP BigQuery, SQL, SAS, R, Python, Jupyter Notebook, Adobe Analytics, and Tableau.
Collaborate with other decision analysts to explore new sources of data; cleanse, validate and test data.
Supports end users, solve problems and troubleshoots numerous issues.
Collaborate with stakeholders, business partners, colleagues, developers, and business analysts to deliver high quality analytics solutions.
Develops additional technical competencies and subject matter expertise within core functional group, including but not limited to enhancements/modifications to systems and procedures.

Requirements

Must be 18 years of age or older and legally permitted to work in the United States.
Demonstrated expertise on data analysis and data visualization.
Experience in Marketing/media analytics and experience running marketing experiments.
Ability to apply experience in a wide variety of database applications, analytical tools and languages including SQL, SAS, Tableau, R, Python and similar tools.
Working knowledge of Microsoft Excel and Power Point.
Ability to code in Python, R, SQL, Jupyter Notebook, VertexAI and AutoML.
Ability to visualize data using Tableau.
Experience managing multiple projects and working in a fast-paced environment.
Strong written and verbal communication skills.
Minimum of 5 years of work experience; preferred 6+ years.
Minimum education: Bachelor's degree in a related field; preferred Master's degree in a quantitative field.

Nice to Have

Master's degree in a quantitative field (Statistics, Analytics, Computer Science, etc.) or relevant work experience.

Qualifications

Bachelor's degree in a related field (required).
Master's degree in a quantitative field (preferred).

Working at The Home Depot

The position reports to the Manager and involves collaborating actively within a team environment. The role emphasizes action orientation, collaboration, engagement, effective communication, customer focus, results-driven mindset, conflict management, and adaptability to new technologies and techniques.

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