Sr Analyst, Media Effectiveness

Colgate-Palmolive

Overland Park, KS

Full Time

Senior

25 days ago

Job Description

About the Role

Colgate-Palmolive Company is a global consumer products company operating in over 200 countries, specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. The company fosters a culture guided by core values—Caring, Inclusive, and Courageous—and aims to build a brighter, healthier future for all. Hills, a division of the company, is dedicated to pet nutrition, transforming the lives of pet families through innovation and science. The role of Senior Analyst, Media Effectiveness involves driving transformational analytic capabilities and supporting the Marketing and Media Effectiveness roadmap to enable robust business performance.

Key Responsibilities

End to end Advanced Analytics project management, particularly Commercial Mix Modelling (CMM).
Coordinate with external 3rd party vendors and internal support teams to ensure smooth project execution.
Handle project management of major Media and Marketing Effectiveness studies.
Coordinate between 3rd party data providers, media agencies, and internal stakeholders to ensure a seamless process.
Understand Syndicated, Media, and POS data to identify and troubleshoot data issues.
Translate Analytics reports into actionable insights using Advanced Analytics methodologies.

Requirements

Good understanding of Syndicated, Media, and POS data.
Some understanding of Advanced Analytics methodologies.
Ability to coordinate with external vendors and internal teams.
Strong project management skills for analytics projects.
Intellectual curiosity and a willingness to learn.

Working at Colgate-Palmolive

The company culture is inspired by core values of Caring, Inclusive, and Courageous, fostering a supportive environment that encourages learning and collaboration.

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