Webflow Developer (Contract)

About the Role

Key Responsibilities

• Build and deploy new landing pages, campaign modules, and CRO test variants within Webflow, including fully functional page designs, Webflow project files, and staging review links.
• Provide code modules (JavaScript) for interactivity, personalization, event logging, and handling edge cases, including code snippets or assets and documentation for ongoing use.
• Integrate event tracking for tools like Mixpanel and Google Analytics, and provide verification reports or dashboards to confirm instrumentation integrity.
• Conduct performance audits (e.g., Lighthouse), refactor existing code, improve page speed, and resolve tracking and performance issues, delivering summaries of issues and applied fixes.
• Define and document a Webflow development workflow for use by in-house teams and external agencies, including process diagrams, version control guidelines, and review checkpoints.
• Configure third-party tools such as Google One Tap, cookie consent modules, analytics scripts, and chat integrations within Webflow, providing setup instructions.
• Provide feasibility assessments, estimated timelines, and performance recommendations for new web feature requests, supporting experimentation and iteration with A/B test variants.

Requirements

• Proven expertise in front-end development for marketing websites, including advanced proficiency in Webflow and custom code.
• Demonstrated ability to create scalable, high-performance landing pages with attention to maintainability and conversion optimization.
• Experience integrating and configuring third-party tools and implementing client-side scripting for marketing or growth initiatives.
• Knowledge of performance optimization, SEO best practices, and structured QA processes.
• Experience collaborating with marketing, brand/design, and other stakeholders to translate objectives into effective Webflow builds.
• Familiarity with tools such as Segment, Mixpanel/GA4, and Datadog (preferred but not required).

Nice to Have

• Familiarity with tools such as Segment, Mixpanel/GA4, and Datadog.

Qualifications

• Experience in front-end development for marketing websites.
• Proficiency in Webflow and custom code implementation.

Benefits & Perks

• Up to 40 hours of work per week over a 6-month contract period.