Assistant Director of Social Media & Digital Strategy

Kansas State University

Manhattan, KS

Full Time

Director

42k-42k

9 days ago

Job Description

About the Role

K-State Athletics is seeking qualified applicants for an Assistant Director of Social Media & Digital Strategy, which is a full-time, salaried, benefits-eligible position. The role involves managing social media content, engaging fans, providing live coverage of sporting events, analyzing content performance, and overseeing social media internship programs. The position supports K-State Athletics' mission to foster a culture that helps student-athletes reach their full potential while maintaining a strong connection with supporters and the community.

Key Responsibilities

Responsible for day-to-day content management of assigned social media accounts, including planning, scheduling, and executing creative assets.
Creatively engage fans on social media before, during, and after sporting events to build audience.
Provide live game coverage for K-State Athletics sporting events on social media.
Measure content performance and use data to continuously optimize strategy and workflow.
Participate in weekly meetings to ensure content is being properly planned for and distributed across social media channels.
Oversee social media internship program, including scheduling and training.
Maintain regular office hours, schedule project meetings, and complete other associated work throughout the week including nights and weekends as needed.
Perform duties related to storytelling, brand building, and fan engagement through K-State's digital platforms.

Requirements

Bachelor's degree in marketing, journalism, communications or other related area.
Working knowledge of all social media platforms, including managing and posting to multiple accounts.
Experience in providing live game coverage on social media.
Understanding of sporting landscape, industry standards, and current social media trends.
Proficient in Adobe Creative Suite, especially Photoshop and Lightroom.
Applicants must be currently authorized to work in the United States at the time of employment.
Must possess meticulous attention to detail.
Must be organized and able to successfully prioritize and manage multiple people, projects, and tasks simultaneously.
Must be able to work evenings, weekends, and holidays as required.
May require occasional travel.

Nice to Have

Experience in graphic design, content creation, and shooting/editing photos and videos.
Knowledge of NCAA and Big 12 Conference recruiting rules and regulations.

Qualifications

Bachelor's degree in marketing, journalism, communications or other related area.

Benefits & Perks

Excellent medical, dental and vision health plans
Very competitive retirement plan
Earned vacation and sick leave plans
Parental leave plan
Term life insurance
Accidental death and dismemberment insurance
Long term disability insurance
Paid KSU designated holidays

Working at Kansas State University

K-State Athletics, Inc. is a proud member of the Big 12 Conference. They aim to foster a culture where student-athletes can reach their maximum potential academically, athletically, mentally, and socially, while operating an organization anchored by a genuine commitment to K-Stat, supporters, and each other.

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