Associate Director, Commercial Analytics

About the Role

Key Responsibilities

• Immersion in the strategic and tactical plans of the franchise to proactively support performance measurement and reporting needs.
• Develop strong working relationships with Sales and Marketing leads as well as different functional leads within BI&A to maximize the value of analytical capabilities and drive overall business performance.
• Connect the dots across Sales & Marketing, Forecasting, and Analytics to create a cohesive story on brand performance and tactical execution.
• Demonstrate proactive curiosity by challenging status quo business thinking and leveraging best practices in analytics to bring in fresh insights.
• Develop performance reporting and provide ad hoc, deep dive analysis to uncover market and competitive dynamics, identifying opportunities and risks in a timely manner.
• Utilize various claim data sources to identify patients at different stages of their disease journey.
• Align current data sources for strategic and operational use in a cost-effective manner.
• Perform ROI, impact analysis, and marketing mix optimization to help allocate resources efficiently and maximize brand potential.
• Build advanced and predictive/ML data analytics capabilities to drive commercial excellence.
• Design and execute advanced analytics, including predictive modeling, segmentation, and customer journey analysis.
• Leverage big data and analytics tools to uncover commercial opportunities and optimize resource allocation.
• Keep abreast of market and industry developments and incorporate relevant trends into competitive strategies.

Requirements

• Bachelor's degree; advanced degree in Economics, Statistics, or related field preferred.
• 6-8 years of experience in analytics, market insights, or related roles in the pharmaceutical or healthcare industry.
• Experience in using data to inform commercial strategies within the pharmaceutical industry is highly preferred.
• Experience in brand performance analytics, physician behavioral segmentation, marketing mix optimization, promotion response modeling, targeting, and sales force sizing and structure.
• Proven track record of working with large datasets, advanced analytics techniques, and data visualization tools (e.g., Tableau, Power BI).
• Extensive knowledge of industry data sources such as IQVIA Rx data, Symphony Rx data, Patient Claims data, and other patient/physician level data.
• Knowledge of Oncology disease state and CRM platforms would be a plus.
• Strong analytical skills with experience in data mining, statistical analysis, and predictive modeling.
• Proficient in SQL, SAS, R, Python, Excel, and PowerPoint.
• Demonstrated ability to organize, prioritize, meet deadlines, make decisions, and adapt quickly.
• Excellent communication and presentation skills, with the ability to translate complex data into insights.
• Strong project management and leadership abilities, with experience leading cross-functional teams.
• Ability to thrive in a fast-paced, dynamic environment with attention to detail.

Nice to Have

• Knowledge of Oncology disease state.
• Experience with CRM platforms.

Qualifications

• Bachelor's degree; advanced degree in Economics, Statistics, or related field preferred.

Benefits & Perks

• 401K with company matching
• Discretionary Profit Sharing
• Annual Bonus Program (Sales Bonus for Sales Jobs)
• Generous PTO and Holiday Schedule including Summer and Winter Shut-Downs, Sick Days, and Volunteer Days
• Healthcare Benefits (Medical, Dental, Prescription Drugs, Vision)
• HSA & FSA Programs
• Well-Being and Work/Life Programs
• Life & Disability Insurance
• Concierge Service
• Pet Insurance
• Tuition Assistance
• Employee Referral Awards