Associate Director, Regional Marketing, Cardiovascular - Florida

About the Role

Key Responsibilities

• Establish and maintain Thought Leader relationships in cardiovascular-renal-metabolic health, engaging target customers across appropriate channels and activities to create positive product perception and deep relationships.
• Identify and recommend Thought Leaders to provide brand insight, collaborating with the local team to focus on critical top TLs driving peer influence and scientific advances.
• Develop and maintain clinical expertise to challenge and advance TL thinking, leveraging data, brand strategy, and messaging.
• Contribute to sentiment tracking along the TL Journey to motivate TLs to become vocal champions, collaborating with the TL Strategy/Peer-to-Peer Content Lead.
• Coordinate and execute plans for company presence at conferences, including congresses and regional conventions, and support senior leadership encounters.
• Lead TL meetings and support industry meetings, sharing insights learned from conferences with sales and brand teams.
• Lead marketing-initiated peer-to-peer programs, including national broadcasts, and support speaker bureau activities by developing faculty and creating content.
• Own or contribute to local and national marketing projects, tailoring brand materials and digital solutions to local needs.
• Coordinate, share, and consolidate customer insights with internal partners to enable brand strategy execution.
• Execute regional marketing plans, generate actionable insights, and lead advisory boards to inform strategy and improve engagement.

Requirements

• Bachelor's degree.
• Valid driver's license and clean driving record.
• 5-7 years' experience in the pharma/biotech industry with at least 2 years of customer-facing experience.
• 2 years' experience working within the cardiovascular therapeutic area.
• Proven accomplishment in identifying and driving a strategic approach to business.
• Proven track record of sales, customer-facing success, and/or project management.
• Experience in creating, maintaining, and growing relationships with key customers and stakeholders.
• Ability to work effectively cross-functionally, both internally and with external partners.
• Travel availability of 50%+ for customer engagements, conferences, and events.

Nice to Have

• Bachelor's degree with a life science background.
• Residence in or near the geography.
• Experience in sales training, sales management, account management, or market access.
• Experience working with academic institutions and key accounts.

Qualifications

• Educational background in life sciences preferred.
• Experience in marketing or related leadership roles in pharma or biotech.

Benefits & Perks

• Salary between $143,240 and $214,860, with potential bonuses or commissions.
• Health care, vision, dental, retirement plans, PTO, sick leave, etc.