University of Pennsylvania logo

Marketing and Promotions Assistant

University of Pennsylvania

Philadelphia, PA
Part Time
Entry Level
3 days ago

Job Description

About the Role

The University of Pennsylvania, the largest private employer in Philadelphia, is a world-renowned leader in education, research, and innovation. This historic, Ivy League school consistently ranks among the top 10 universities in the annual U.S. News & World Report survey. Penn offers a unique working environment within the city of Philadelphia, with a beautiful urban campus and access to cultural, educational, and recreational activities. The university is committed to supporting strategic goals related to generating revenue, increasing attendance, and enhancing the Penn Athletics brand through its marketing team.

Key Responsibilities

  • Develop marketing plans for assigned sports, increasing interest and support from students and the Penn community.
  • Develop and execute an engaging game presentation for assigned sports including, but not limited to script writing, content creation, videoboard and music operation. Serve as the primary on field and on court gameday coordinator for home ticketed events.
  • Lead the execution of all in-game promotions during football, men's basketball and women's basketball games.
  • Manage the set up and breakdown of all gameday promotional elements, including fan giveaways, props, signage, Penn Rewards, and more.
  • Coordinate with special performance and halftime entertainment groups.
  • Maintain excellent customer service to all who attend Penn Athletics events.
  • Assist in the planning and execution of on campus promotional initiatives, student engagement and special events.
  • Collaborate with multiple departments to fulfill and execute gameday promotions and on campus engagement plans.
  • Collaborate with members of the Penn Band, Cheer team, and other spirit groups.
  • Manage the daily performance of the fan loyalty program, Penn Rewards.
  • Assist with videoboard operation and game production for select events.
  • Assist in the oversight of work studies, student interns, and gameday volunteers.
  • Perform other duties and responsibilities as assigned.

Requirements

  • Bachelor's degree
  • Prior experience in athletic marketing, game management, or promotions
  • Strong verbal and written communication skills
  • Ability to handle multiple tasks simultaneously
  • Ability to work evenings and weekends on a flexible schedule
  • Self-motivated individual who takes initiative; outgoing personality with a strong determination to work through difficult challenges preferred
  • Working knowledge of Adobe Creative Suite applications preferred
  • Experience with game presentation software: ShoFlo, SportsSoundPro, Sound Director, ANC VSoft, Daktronics Show Control preferred

Nice to Have

  • Working knowledge of Adobe Creative Suite applications
  • Experience with game presentation software: ShoFlo, SportsSoundPro, Sound Director, ANC VSoft, Daktronics Show Control

Qualifications

  • Bachelor's degree

Benefits & Perks

  • Health and Life: Penn offers comprehensive medical, prescription, behavioral health, dental, vision, and life insurance benefits to protect you and your family's health and welfare.
  • Retirement: Penn offers generous retirement plans to help you save for your future. Penn's Basic, Matching, and Supplemental retirement plans allow you to save for retirement on a pre-tax or Roth basis. Choose from a wide variety of investment options through TIAA and Vanguard.

Working at University of Pennsylvania

The University of Pennsylvania is committed to diversity and equal opportunity employment, considering candidates without regard to race, color, sex, sexual orientation, religion, creed, national origin, citizenship status, age, disability, veteran status, or any protected class under applicable law.

Apply Now

Job Details

Posted AtJul 20, 2025
Job CategoryMarketing
SalaryCompetitive salary
Job TypePart Time
Work ModeOnsite
ExperienceEntry Level

Job Skills

AI Insights

Key skills identified from this job posting

Sign upto access all insights for this job

About University of Pennsylvania

Website

upenn.edu

Company Size

10000+ employees

Location

Philadelphia, PA

Industry

Colleges, Universities, and Professional Schools

Get job alerts

Set up personalized alerts for your job search and get tailored job digests for close matches