Marketing and Promotions Assistant

About the Role

Key Responsibilities

• Develop marketing plans for assigned sports, increasing interest and support from students and the Penn community.
• Develop and execute an engaging game presentation for assigned sports including, but not limited to script writing, content creation, videoboard and music operation. Serve as the primary on field and on court gameday coordinator for home ticketed events.
• Lead the execution of all in-game promotions during football, men's basketball and women's basketball games.
• Manage the set up and breakdown of all gameday promotional elements, including fan giveaways, props, signage, Penn Rewards, and more.
• Coordinate with special performance and halftime entertainment groups.
• Maintain excellent customer service to all who attend Penn Athletics events.
• Assist in the planning and execution of on campus promotional initiatives, student engagement and special events.
• Collaborate with multiple departments to fulfill and execute gameday promotions and on campus engagement plans.
• Collaborate with members of the Penn Band, Cheer team, and other spirit groups.
• Manage the daily performance of the fan loyalty program, Penn Rewards.
• Assist with videoboard operation and game production for select events.
• Assist in the oversight of work studies, student interns, and gameday volunteers.
• Perform other duties and responsibilities as assigned.

Requirements

• Bachelor's degree
• Prior experience in athletic marketing, game management, or promotions
• Strong verbal and written communication skills
• Ability to handle multiple tasks simultaneously
• Ability to work evenings and weekends on a flexible schedule
• Self-motivated individual who takes initiative; outgoing personality with a strong determination to work through difficult challenges preferred
• Working knowledge of Adobe Creative Suite applications preferred
• Experience with game presentation software: ShoFlo, SportsSoundPro, Sound Director, ANC VSoft, Daktronics Show Control preferred

Nice to Have

• Working knowledge of Adobe Creative Suite applications
• Experience with game presentation software: ShoFlo, SportsSoundPro, Sound Director, ANC VSoft, Daktronics Show Control

Qualifications

• Bachelor's degree

Benefits & Perks

• Health and Life: Penn offers comprehensive medical, prescription, behavioral health, dental, vision, and life insurance benefits to protect you and your family's health and welfare.
• Retirement: Penn offers generous retirement plans to help you save for your future. Penn's Basic, Matching, and Supplemental retirement plans allow you to save for retirement on a pre-tax or Roth basis. Choose from a wide variety of investment options through TIAA and Vanguard.