Brand Manager, Neutrogena Hair

About the Role

Key Responsibilities

• Lead the US Strategy development, Demand Generation, and Business Management of the US Neutrogena Hair Business reporting into the US Commercial Director.
• Oversee the commercialization and execution of the 2025 Kenvue top priority product launch including collaboration with Neutrogena Megabrand and Trade partners.
• Develop and implement long-term portfolio strategies informed by a deep understanding of the category and competitive landscape.
• Partner with Neutrogena Megabrand team on communications across owned, earned, and paid channels, focusing on influencer and consumer engagement to drive sales, consumption, and market share objectives.
• Lead the development and execution of strategic plans that adapt to market dynamics and meet future franchise needs.
• Lead the Integrated Business Planning (IBP) process to meet shipment and financial targets.
• Lead and execute all business forecasting and analytics to inform decision making.
• Collaborate with cross-functional teams including Commercial, Business Intelligence, Sales, Finance, and Operations to align on strategic plans.
• Foster a high-performance culture that values integrity, creativity, teamwork, and excellence within the marketing organization.
• Oversee a robust external agency team to ensure seamless execution of brand initiatives.
• Partner with the media team to enhance business results and optimize advertising performance.

Requirements

• A minimum of a BA/BS in Marketing or a business-related field; an MBA is preferred.
• At least 6 years of business experience, with a minimum of 3 years of progressive commercial experience.
• Marketing experience in a Consumer Packaged Goods environment.
• Strong analytical and insights execution experience.
• Superior leadership skills with a demonstrated track record of leading cross-functional projects and presenting strategy at senior levels.
• Experience through different product life cycles (mature brand, new launch, turnaround).
• P&L/financial management and business/strategic planning experience.
• Experience working with agencies, especially in writing insightful briefs that lead to consumer-relevant work.
• Experience within the Beauty / Haircare category is desired.

Nice to Have

• Experience working within the Beauty / Haircare category.

Qualifications

• BA/BS in Marketing or a business-related field; MBA preferred.
• Minimum of 6 years of business experience.
• Minimum of 3 years of progressive commercial experience.

Benefits & Perks

• Annual base salary ranging from $124,100.00 to $175,200.00 depending on location, skills, and experience.
• Competitive benefits package including paid holidays, paid vacation, volunteer time, and more.
• Learning & Development opportunities.
• Kenvue Impact Networks.