Community Engagement Manager

PGA TOUR

Charlotte, NC

Full Time

Senior

about 2 months ago

Job Description

About the Role

The Community Engagement Manager at PGA TOUR is responsible for building and implementing the year-round community engagement and messaging plan, managing charity and outreach programs hosted by the Truist Championship, and cultivating positive relationships with key community constituents and local media. This role involves developing strategic engagement initiatives, managing charitable events, collaborating with various departments and community partners, and representing the tournament at community and media functions.

Key Responsibilities

Develop and implement a custom, year-round engagement plan to drive awareness around events and their impact on the community.
Manage and fulfill charitable events schedule.
Implement and manage the tournament's Birdies for Charity program.
Collaborate with the Executive Director to develop and implement an engagement strategy among key civic, governmental and charitable organizations.
Assist in establishment and coordination of events; announcements; press conferences; presentations; media days; etc.
Work collaboratively with communications and marketing departments to develop an integrated plan and timeline of impact storylines and content.
Serve as a representative for Truist Championship at charitable functions, community meetings, forums with civic and governmental partners and select media opportunities.
Liaise with nonprofit partners and organizations to demonstrate tournament's year-round support and engagement.
Evaluate, fulfill, and track charitable requests for event sponsorship auction items.
Oversee charity and community events taking place on site during tournament week, including any military ticketing and hosting program.
Identify opportunities to leverage the tournament's brand and resources to support local causes and initiatives.
Manage and update community/charity-related content on the tournament website and support content ideation for community newsletter.
Develop and secure approvals of collateral materials (press releases, programs, newsletters, etc.).
Perform special projects and other duties as assigned.

Requirements

Bachelor's degree in communications, marketing, public relations, business or related field.
Minimum of 5 years of related experience.
Demonstrated understanding of community impact and charitable outreach.
Ability to manage multiple projects and events.
Ability to work effectively with diverse groups of stakeholders and build effective relationships with community leaders and media.
Strong communication, writing and public speaking/presentation skills.
Self-motivated and deadline-oriented.
Proven organizational skills and attention to detail.
Proficient with MS Office Software applications.
A professional image, strong interpersonal skills and ability to work on a team.