Consumer Marketing Manager

T-Mobile

Overland Park, KS

Full Time

Mid Level

84k-152k

24 days ago

Job Description

About the Role

The Consumer Marketing Manager at T-Mobile is responsible for insulating the company's base customers and consumers through marketing and communications strategies that drive revenue and retention. This role involves working cross-functionally to communicate offers, plan changes, and enterprise initiatives in a way that aligns with the consumer journey and business objectives. The position offers an opportunity to develop Go-To-Market strategies considering market dynamics, consumer experiences, competitive actions, and company priorities across multiple channels. The role requires collaboration with various teams such as Consumer and Market Intelligence, Acquisition, Integrated Marketing, Creative, Program Management, and Operations, with an emphasis on results in a fast-paced environment. The position is available in Bellevue, WA or Overland Park, KS, with a hybrid work model of three days in person.

Key Responsibilities

Complete quarterly offers partnering with operations, supply chain, finance, messaging, product management, analytics, consumer insights, and pricing to ensure detailed execution of offers in market and performance management.
Assist with the development and implementation of quarterly marketing plans for the Postpaid portfolio, including analysis of customer insights and business performance, development of promotional offers, and performance management.
Identify opportunities based on competitive landscape, business performance, and customer pain points, and provide strategic recommendations on offers and programs to gain new customers.
Assist with managing quarterly business performance, including analyzing results, preparing contingencies, and developing plan iterations in a competitive environment.
Develop marketing communication materials for senior leadership that tell a customer-centric story.

Requirements

Bachelor's Degree in a related field.
4-7 years of marketing experience in categories such as software/hardware, web, telecommunications, consumer electronics, or consumer packaged goods.
Strong presentation and communication skills, both written and verbal.
Experience in defining and driving go-to-market strategies.
At least 18 years of age.
Legally authorized to work in the United States.

Nice to Have

Master's or advanced degree.

Benefits & Perks

Competitive base salary and compensation package.
Annual stock grant, employee stock purchase plan, 401(k).
Access to free, year-round money coaching.
Medical, dental, and vision insurance.
Flexible spending account, paid time off, up to 12 paid holidays.
Paid parental and family leave, family building benefits, childcare subsidy.
Tuition assistance, college coaching, short- and long-term disability.
Voluntary insurance options including AD&D, accident, life, disability, and long-term care.
Mobile service and home internet discounts, pet insurance, transit programs.

Working at T-Mobile

At T-Mobile, the company emphasizes growth, innovation, and a culture of inclusivity and support. They promote a 'jungle gym' of career possibilities, valuing shared drive and high aspirations. The company is committed to diversity, equal opportunity employment, and providing reasonable accommodations for individuals with disabilities. Their culture encourages employees to live the company's values while investing in their career development, fostering an environment where employees are unstoppable.

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