Content and Social Media Specialist

About the Role

Key Responsibilities

• Drive the Social Media Strategy and Execution: Develop and implement a comprehensive social media plan aligned with brand goals and voice.
• Own and manage the content calendar across platforms like LinkedIn, YouTube, and emerging channels.
• Create and curate engaging visual and written content (posts, videos, graphics, etc.) that reflects Aldevron's mission and scientific leadership.
• Monitor trends, platform updates, and competitor activity to drive company's strategy and optimize performance.
• Lead community engagement efforts, fostering dialogue with followers, influencers, and industry stakeholders.
• Collaborate with creative and marketing teams to ensure brand consistency across all digital touchpoints.
• Own Content Creation and Management: Plan, write, and edit original content including blog posts, social media copy, video scripts, and thought leadership pieces.
• Lead the content design for brand campaigns and scientific events, ensuring alignment with business goals.
• Work with digital team to ensure all content is optimized for engagement, discoverability, and scientific accuracy.
• Source stories from internal teams and translate complex science into compelling narratives.
• Develop and Build Cross-Functional Collaboration: Cultivate and manage relationships with internal business partners, marketing, R&D, and leadership to align messaging and support broader campaigns.
• Provide expert counsel to ensure the Communications efforts connect to Aldevron's strategic plan.
• Share trends, insights, and opportunities discovered to drive the achievement of business goals through effective connections.
• Serve as a trusted and strategic partner to all departments, leveraging best practices and data-driven strategies to enhance associate engagement and ensure alignment with Aldevron's culture, vision, and business objectives.
• Work with a Data-Driven Mindset: Track and analyze content and social media performance using analytics tools; adjust strategies based on insights.
• Monitor brand reputation and visibility found earned media and public relations efforts.

Requirements

• Bachelor's degree in Communications, Marketing, Public Relations, or a related field with a strong background or demonstrated understanding of science (biotech or life sciences preferred).
• 5 years of experience in content creation, social media planning, and external communications.
• Excellent writing, editing, and storytelling skills with the ability to translate technical topics for broad audiences.
• Confident in public-facing roles, including presentations, interviews, and event support.
• Experience with social media management tools (e.g., Sprout Social, Hootsuite) and sales enablement tools (e.g., Seismic).
• Proven success in managing digital content and social media platforms with a data-driven approach.
• Strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously.

Nice to Have

• Proficiency in visual content tools (e.g., Canva, Adobe Creative Suite) is a plus.

Qualifications

• Educational background in Communications, Marketing, Public Relations, or related fields.

Benefits & Perks

• A broad array of comprehensive, competitive benefit programs that add value to our lives.
• Programs that contribute to life beyond the job, including health care and paid time off.