Content Strategist, SEO & AEO

About the Role

Key Responsibilities

• Own the editorial content strategy with a focus on organic growth, visibility, and alignment with audience search behavior.
• Partner with SEO, Digital PR, and Brand Marketing to identify opportunities for content that meets audience intent across evergreen, trending, and timely topics.
• Lead the development of editorial programs and campaigns that drive brand visibility while meeting measurable organic search goals.
• Collaborate with Creative, Product Marketing, and cross-functional teams to ensure all editorial content reflects Chime's brand voice and storytelling standards.
• Monitor industry trends, search data, and competitive activity to keep our editorial strategy fresh and forward-looking.
• Act on performance insights (traffic, engagement, rankings, earned media) to refine content direction and improve outcomes over time.
• Contribute to Chime's broader organic growth strategy by ensuring editorial content aligns with SEO, AEO, and Social Search initiatives.

Requirements

• 5+ years of experience developing editorial strategies for consumer audiences in digital-first environments.
• A deep understanding of SEO, digital PR, and how editorial content contributes to organic growth and discoverability.
• A proven track record of building content programs that drive measurable audience growth and engagement.
• Experience partnering with creatives, analysts, and marketers to bring editorial strategies to life.
• Strong storytelling skills and the ability to translate trends and insights into compelling content ideas.
• Comfort analyzing performance data and applying it to inform strategy and creative direction.
• Curiosity, agility, and a passion for helping audiences discover what matters.

Nice to Have

• Experience working in a collaborative, cross-functional environment.
• Knowledge of search data analysis and trend identification.
• Ability to translate industry trends into engaging content strategies.

Qualifications

• Experience developing editorial strategies for consumer audiences in digital environments
• Deep understanding of SEO and digital PR
• Proven ability to build content programs that drive audience growth
• Experience collaborating with creative and marketing teams

Benefits & Perks

• Competitive salary based on experience
• Bonus and equity package
• In-office perks including backup child, elder, and/or pet care, and subsidized commuter benefit
• Medical, dental, vision, life, and disability benefits
• 401k match
• Generous vacation policy and company-wide paid days off
• Up to 24 weeks of paid parental leave for birthing parents and 12 weeks for non-birthing parents
• Annual wellness stipend
• Access to Maven family planning benefits with $15k lifetime reimbursement
• In-person and virtual events for team engagement