Coordinator, Media Planning (Disney Entertainment Television)

About the Role

Key Responsibilities

• Day to day lead on the execution of paid media campaigns, including TV, OTT, CTV, SVOD/AVOD, radio, digital audio, OOH, digital display, digital video, programmatic, print, search, and social media, with guidance from senior management.
• Create media spot grids, submit work orders, communicate specifications to creative teams and external agencies, and review agency deliverables for accuracy.
• Manage campaign due dates, input tune-in and CTA information, and ensure adherence to legal and brand safety guidelines.
• Coordinate with media agencies and creative teams to ensure timely delivery of campaign materials.
• Support all phases of media planning from inception through execution, facilitating communication among divisions and partner agencies.
• Develop and maintain media agency relationships, review research and audience insights, contribute to media briefs, and analyze post-campaign reports.
• Assist in executing custom content aligned with brand standards and safety guidelines.
• Create presentations, summaries, and reports to communicate media plans and insights to broader teams and external partners.
• Coordinate post-mortem findings to inform future campaigns, schedule and prepare for team meetings, and contribute to process documentation.
• Manage team communication channels, campaign trackers, and stay updated on media trends.
• Support budget and billing processes to ensure timely invoice payments.
• Perform ad hoc projects and support special initiatives as needed.

Requirements

• At least 1 year of media planning or marketing experience at an agency or in-house.
• Excellent project management skills and attention to detail.
• Ability to manage multiple projects simultaneously in a fast-paced environment.
• Strong written and oral communication skills.
• Proficiency in Microsoft Outlook, Word, Excel, PowerPoint, Google Slides, Sheets, and related tools.

Nice to Have

• 1-3 years of experience within media or marketing organizations (agency or client side).
• Familiarity or interest in Kids programming.

Qualifications

• Bachelor's degree in Marketing, Business Administration, Communications, or equivalent work experience.

Benefits & Perks

• Salary range of $53,300 to $71,300 per year based on a 40-hour work week.
• Potential bonuses and long-term incentive units.
• Full range of medical, financial, and other benefits, dependent on position and level.