Costa Brand Marketing and Community Manager

About the Role

Key Responsibilities

• Develop winning consumer-centric strategies within target communities.
• Lead Go-To-Market milestones to bring Costa's heritage, innovation, and stories to life for consumers, customers, and internal stakeholders.
• Partner with Sales & Account Marketing to create activations that connect with consumers and develop impactful training programs to elevate product knowledge and selling skills.
• Create excitement around Costa through engaging consumer experiences and content that connects.
• Work closely with Brand Marketing, Account Marketing, and Sales to develop sales strategies and achieve regional goals.
• Utilize industry and market knowledge to gather valuable customer feedback.
• Track projects, initiatives, and activations that support Brand Health goals.
• Oversee Brand Marketing Budget, Internal Communications, and Training to build a winning culture.
• Drive strategy for Costa Initiatives, Partnerships, and Community Partnerships.
• Partner to create authentic and inspiring content that resonates with core customers and engages new audiences.
• Manage interactions to provide high-quality service, support the organization, and foster teamwork and mutual respect.
• Prioritize effectively, be efficient, and manage a range of tasks and activities.

Requirements

• Bachelor's degree
• Minimum 5 years of relevant experience
• Strong understanding and passion for the outdoor consumer goods industry
• Established connections in conservation and/or sustainability
• Proven ability to build strong business partnerships
• Self-starter with the ability to work independently and across all levels of the organization
• Organized, professional, composed, and approachable
• Forward-thinking with a growth mindset
• Proficient in Microsoft Office Suite (Excel, Word, PowerPoint, etc.)

Nice to Have

• Marketing or Business Administration degree preferred
• Ethical Acumen - Ability to build trust, exemplify integrity and accountability while having access to highly confidential information

Qualifications

• Educational background in marketing or business administration (preferred)

Benefits & Perks

• Paid time off
• Potential for a competitive bonus and/or commission plan
• Health care benefits
• Retirement savings options
• Employee discounts