Creative Services Producer

About the Role

Key Responsibilities

• Develops, writes, shoots, edits and produces image and topical promotion that drives results.
• Work closely with Creative Services Director and News director on proof of performance, and image campaigns either independently or as a team.
• Develops, writes, shoots, edits and produces entertainment and special events promotion spots for on-air, both generic and topical.
• Assists with the production and implementation of topical and/or series news promotions to be used for placement on station's air and in external advertising.
• Maintain promotional presence on WREG.com, social media, and other websites.
• Format and upload promotional spots, write captions, and update content in proper formats.
• Conceptualizes graphics and enlists graphic support to clearly enhance and execute promotional messages.
• Inserts station promotion/advertising into daily log.
• Maintains communication between station and Digital Operating Center to ensure accuracy in airing of station promotion.
• Ensures accuracy and timeliness of station promotional spot playback by demonstrating thorough understanding of station traffic and automation systems.
• Maintains all master promo/graphic reels and backup drives.
• Ensures all department equipment is in proper operating condition at all times.
• Compiles highlight reels for internal station and company communication.
• Assists in handling requests for local/network program information.
• Performs other duties as assigned.

Requirements

• Minimum one to two years commercial and/or promotions experience, or communications degree preferred.
• Must be able to provide video reel or images of work examples - include a web address with resume or cover letter.
• General understanding of marketing and design.
• Knowledge of videography and proper lighting techniques is a plus.
• Editing expertise with Adobe CC Suite including After Effects and Premiere.
• Must be able to work independently and as part of a team.
• Possess excellent communication, organizational, and time management skills.
• Creative ability to write copy and produce news promotions.
• Good manual dexterity to operate small buttons and switches on equipment.
• Good eyesight and hearing for the composition and evaluation of productions and programs.
• Must maintain a valid driver’s license and good driving record as some travel is required for shoots and production meetings.
• Ability to lift, set-up and operate equipment weighing up to 50 pounds.

Nice to Have

• Knowledge of videography and proper lighting techniques.

Qualifications

• One to two years of promotional or commercial production experience or a communications degree.