Data Analyst III - Loyalty Benefits

Fanatics

New York, NY

Full Time

Senior

120k-160k

1 day ago

Job Description

About the Role

The Data Analyst III will serve as the analytics partner for the Loyalty Benefits team at Fanatics, providing data, insights, and forecasting to support the portfolio of gifting, marketplace rewards, and member experiences for Fanatics ONE and FanCash utility. This role involves forecasting demand, measuring adoption, tracking ROI, and translating data into clear business recommendations to enhance the loyalty ecosystem and drive community engagement.

Key Responsibilities

Forecast benefit demand and gifting volumes across tiers, campaigns, and seasonal moments, incorporating growth trends and targeted reinvestment levels.
Build and maintain dashboards that track benefit adoption, fulfillment KPIs, spend vs. budget, and member sentiment.
Partner with the Benefits team to pull and validate gifting lists, ensuring the right fans are selected for benefits and targeted campaigns.
Partner with the partnerships team to measure ROI of marketplace activations, sweepstakes, and experiential benefits.
Analyze customer preference and survey data to surface insights that guide benefit design and personalization.
Ensure data integrity and consistency, validating inputs across internal systems and external vendors.
Package insights into reporting for Loyalty leadership, highlighting trends, risks, and optimization opportunities.
Act as a thought partner to the overall Loyalty team, providing data-driven recommendations on portfolio mix and reinvestment strategy.

Requirements

4-6 years of experience in data analytics, business analysis, or related field, ideally in loyalty, e-commerce, gaming, or consumer programs.
Strong proficiency in SQL (Snowflake preferred) and Excel/Sheets; skilled in BI tools such as Tableau, Looker, or Power BI.
Hands-on experience with list generation, targeting, or segmentation for loyalty or marketing campaigns.
Experience with forecasting, ROI modeling, and benefit/offer analysis.
Strong communication skills with the ability to translate complex data into actionable insights for non-technical stakeholders.
Exceptional attention to detail and comfort working across multiple data sources (internal + vendor).
Ability to manage multiple priorities and deliver high-quality work under tight timelines.
Bachelor's degree in Analytics, Economics, Business, Engineering, or related field required; advanced degree a plus.

Nice to Have

Advanced degree in a related field.

Qualifications

Bachelor's degree in Analytics, Economics, Business, Engineering, or related field.

Benefits & Perks

Full-time employment with salary range of $120,000 to $160,000, depending on location.
Bonus and additional benefits as outlined at https://benefitsatfanatics.com/.

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