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Digital Engagement Lead

Bayer

Residence Based, IL
Full Time
Senior
82k-123k
14 days ago

Job Description

About the Role

As a Digital Engagement Lead, you will play a crucial role in building farmer confidence with digital solutions that provide valuable insights to guide their farming decisions. You will serve as the local digital expert, connecting the Climate FieldView team, New Business Models team, Business Unit Lead, and local sales squad to achieve digital platform targets. Your focus will be on fostering a seamless integration of digital farming solutions at a local level.

Key Responsibilities

  • Provide on-farm expertise to assist key customers with the installation and troubleshooting of Bayer's precision agriculture technologies; manage data collection/mapping challenges; diagnose and resolve connectivity issues (e.g., FieldView Drive); educate growers on Bayer's Digital Farming Solutions portfolio
  • Act as a coach to squad members to enhance digital acumen; enable customer acquisition, retention, engagement, and digital revenue through solution selling via FieldView and New Business Models
  • Identify transformative farmers, dealers, and retailers for digital trial and testing opportunities
  • Develop deep expertise on current digital software (FieldView, DMP) and hardware (FieldView Drive); ensure on-farm compatibility and setup
  • Provide input to Digital and Crop Mission Teams regarding customer needs and features in development
  • Develop use cases for existing and new features; train squad members on these use cases
  • Train Field Sales Representatives and dealers on data-driven agronomic decision-making using FieldView
  • Support key customers with data acquisition and clean-up
  • Train squad members and dealers on the execution of New Business Models workflow

Requirements

  • Bachelor's degree within an agricultural field
  • Strong communication skills and the ability to influence and motivate key stakeholders

Nice to Have

  • Experience working closely with seed/chem sellers, growers and sales organization
  • 8 years working experience in agriculture and/or digital field
  • Expertise on digital software (FieldView, DMP), hardware, farm equipment compatibility and set-up, data collection, and use of data-driven features such as reports and scripting

Qualifications

  • Experience working closely with seed/chem sellers, growers and sales organization
  • 8 years working experience in agriculture and/or digital field

Benefits & Perks

  • Salary between $82,246.06 - $123,369.08
  • Additional compensation may include a bonus or commission
  • Health care, vision, dental, retirement, PTO, sick leave, etc.

Working at Bayer

Bayer is an Equal Opportunity Employer/Disabled/Veterans. Bayer is committed to providing access and reasonable accommodations in its application process for individuals with disabilities and encourages applicants with disabilities to request any needed accommodation(s).

Apply Now

Job Details

Posted AtJun 7, 2025
Job CategoryProduct Marketing
Salary82k-123k
Job TypeFull Time
Work ModeOnsite
ExperienceSenior

About Bayer

Website

bayer.com

Company Size

10000+ employees

Location

Residence Based, IL

Industry

All Other Schools and Instruction

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