Digital Marketing Manager

U-Haul

Phoenix, AZ

Full Time

Senior

72k-95k

10 days ago

Job Description

About the Role

Digital Marketing Manager We are looking for an experienced and result-driven Digital Marketing Manager to join our awesome marketing team! As a Digital Marketing Manager, you should have in-depth marketing experience and a passion for digital technologies. You will work closely with different teams to ensure consistency through all digital marketing channels. You should also provide forward-thinking ideas to build and maintain a strong company web presence. Digital marketing strategies are extremely important for our company's success, so your role will play a crucial role in achieving our business goals and objectives.

Key Responsibilities

Build our digital marketing roadmap with the use of Big Data
Manage all digital marketing channels (e.g. website, blogs, emails) to ensure brand consistency
Measure ROI and KPIs and prepare the return on ad spend
Work with different teams to develop specific campaigns to create and maintain high levels of customer interaction
Manage and improve online content, considering SEO and Google Analytics
Work with marketing team to forecast sales performance trends and act proactively to increase our market segment
Liaise with Product, Design and Sales directors to increase client satisfaction through cohesive strategies
Motivate digital marketing team to achieve goals
Stay up-to-date with the latest technology and best practices
Build, plan and implement the overall digital marketing strategy
Organize and lead digital marketing team
Research competition, investigate benchmarks and provide suggestions for improvement
Work closely with data team to optimize the company's data for marketing needs
Lead projects that span across multiple departments
Create and be able to present to stakeholders in a clear and concise manner

Requirements

2-3 years of experience as a Digital Marketing Manager
5 years of experience in developing and implementing digital marketing strategies
5 years of hands-on experience with SEO, Google Analytics and CRM software
Basic knowledge of web design procedures
Sense of ownership and pride in your performance and its impact on company's success
Critical thinker and problem-solving skills
Team player
Great interpersonal and communication skills
Proven work experience as a Digital Marketing Manager
Demonstrable experience in designing and implementing successful digital marketing campaigns
Solid knowledge and experience of online marketing tools and best practices
Excellent analytical and project management skills
Strong team management and communication (written and verbal) skills
MA in Marketing, Digital technologies or similar relevant field

Nice to Have

Experience with data analysis and marketing automation tools
Knowledge of web design procedures

Qualifications

Master's degree in Marketing, Digital technologies or similar relevant field

Benefits & Perks

Competitive salary estimated between $71.9K - $95.2K a year
Full-time employment
Opportunity to work in a well-established company with a rich history since 1945

Working at U-Haul

U-Haul has strived to create a culture of health and wellness. Since 1945, U-Haul has been serving do-it-yourself movers and their households, fostering a culture of innovation and community. The company values diversity and equal opportunity employment, considering all applications without regard to race, color, religion, sex, national origin, disability, veteran status, or nicotine use in certain states. Individual accommodations are available upon request.

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