Digital Product Manager

About the Role

Key Responsibilities

• Define and manage the digital product vision, roadmap, and priorities in alignment with business objectives and customer needs.
• Translate strategy into actionable product requirements and features, seeking novel approaches to generate alignment and drive innovation.
• Monitor industry trends, competitive landscape and best-in-class digital experiences across other consumer industries, and emerging technologies.
• Lead the end-to-end product lifecycle from discovery to launch to optimization.
• Work within and improve the Agile environment: run discovery, craft PRDs, maintain scored backlogs, and encourage the use of AB testing to derisk.
• Collaborate with design, engineering, marketing, and analytics teams to deliver high-quality digital experiences.
• Develop and maintain product backlogs, write user stories, and define acceptance criteria.
• Drive A/B testing, user research, and analytics to inform decisions and optimize performance.
• Act as a primary liaison between the Digital Experience team, business stakeholders, and technical partners.
• Communicate product vision, progress, and results clearly to leadership and stakeholders.
• Facilitate alignment across teams to ensure successful delivery and adoption of digital initiatives.
• Define success metrics and measure product performance against KPIs such as conversion, engagement, satisfaction, and retention.
• Use data and insights to continuously improve digital experiences.
• Ensure that accessibility, usability, and performance are embedded in all product releases.

Requirements

• Bachelor's degree in Business, Marketing, Computer Science, or related field.
• 4-7 years of experience in product management, preferably with a focus on digital products or customer-facing platforms.
• Proven experience managing digital experiences across web and/or mobile.
• Familiarity with Agile methodologies, backlog management tools (e.g., Jira), and prototyping tools (e.g., Lucid, Figma).
• Strong analytical skills with proficiency in web analytics (e.g., Adobe Analytics).
• Excellent communication, presentation, and stakeholder management skills.
• Demonstrated ability to balance user needs, business goals, and technical constraints.

Nice to Have

• Experience in the insurance or financial services industry.
• Knowledge of digital marketing and customer engagement strategies.
• Experience leading cross-functional teams in a fast-paced environment.

Qualifications

• Bachelor's degree in Business, Marketing, Computer Science, or related field.
• 4-7 years of experience in product management.

Benefits & Perks

• Medical, dental, vision coverage, short- and long-term disability, and life insurance.
• Paid Vacation - at least 13 vacation days in the first 12 months, with accrual.
• Holidays - 14 paid holidays observed.
• Sick time - 6 days at hire, plus 6 additional days at 90 days of employment.
• Generous 401k with company match and immediate vesting, plus annual 3% employer contribution.
• Annual Success Sharing Plan based on company performance.
• Generous leave programs, including paid parental bonding leave.
• Student Loan Repayment and Tuition Reimbursement programs.
• Wellness and fitness reimbursement.
• Employee community involvement and opportunities for advancement.